Director, AI-First Product Marketing (IT Services)

Leadout Capital; Seattle (WA); On-site; USD 180,000 - 230,000; Full time

Job summary

Salesforce is seeking a Director of Product Marketing to set vision, messaging and go-to-market strategy for AI-driven IT Service solutions. You will craft narratives for IT leaders, align with sales and SE teams, and lead launches and training materials to accelerate pipeline and customer adoption.

The role emphasizes AI-first approaches, cross-functional leadership, and the ability to scale campaigns, demos and thought leadership content across the enterprise IT market.

Qualifications

• 8+ years of experience in product marketing, solutions marketing, industry marketing or corporate marketing.
• Experience owning go-to-market motions from strategy through launch and ongoing demand and enablement programs.
• An AI-first, innovative mindset, shown by examples of using AI and agents to change how you work, create content or run campaigns.
• Excellent communication skills and executive presence, with the ability to present to executive leaders, cross-functional partners and customers.
• Ability to create a range of marketing assets, including on-message product demo videos, concise pitch decks, and product data sheets.

Responsibilities

• Create and set the marketing strategy for IT Service, from solution narrative through GTM motion and launch, with AI at the center of the story.
• Create messaging, positioning and content for the full buyer and customer journey, resonating with IT leaders and decision makers.
• Own the end-to-end GTM motion, from launch planning through demand generation, sales plays and always-on programs, with cross-functional teams.

Skills

Product marketing

AI-first mindset

Go-to-market

Content creation

Executive presence

Cross-functional collaboration

Sales enablement

Tools

Keynote

PowerPoint

Job description

Salesforce is seeking a Director of Product Marketing to set vision, messaging and go-to-market strategy for AI-driven IT Service solutions. You will craft narratives for IT leaders, align with sales and SE teams, and lead launches and training materials to accelerate pipeline and customer adoption.

The role emphasizes AI-first approaches, cross-functional leadership, and the ability to scale campaigns, demos and thought leadership content across the enterprise IT market.