Digital Sales Leader: Growth & Strategy

Hearst Television, Inc.; Milwaukee (WI); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

Medical benefits

401(k) matching

Paid time off

Parental leave

Wellness support

Job summary

Hearst Television, Inc. in Milwaukee, WI is seeking a Digital Media Sales Manager to lead our digital sales programs with energy and strategic focus. You will direct account strategy, coach the sales team, negotiate digital proposals, and build client relationships while developing non-traditional revenue opportunities.

You will collaborate with Local and National Sales teams to meet revenue goals, provide training, and ensure timely, comprehensive sales presentations and accurate forecasts.

Qualifications

• Understanding of current digital marketing strategies including synergist values with other media.
• Understanding of pricing and inventory management principles.
• Dissect an advertising RFP; identify revenue opportunities and prepare a winning response.
• Prospect, meet with, and close business with new station clients.
• Have the skills to manage others.
• Valid driver's license and reliable automobile.
• Related military experience will be considered.

Responsibilities

• Prepare and implement individual advertiser account strategy including revenue goals.
• Meet with the local sales team to ensure professional development and success with shared goals.
• Lead weekly sales meetings and quarterly/ annual sales planning meetings in partnership with the Local Sales Manager.
• Evaluate seller performance and provide feedback.
• Negotiate digital business; review proposals to ensure client goals and station guidelines.
• Respond to RFPs and meet client deadlines.
• Meet with clients to develop and strengthen business relationships; improve client retention.
• Develop and strengthen relationships with vendors.
• Support local sellers in sales presentations to multiple contacts.
• Develop and produce non-traditional revenue and new sales programs.
• Manage multiple expense budgets related to digital projects.
• Work with Local and National Sales Managers to achieve goals.
• Provide training to Local and National sellers.
• Ensure sales presentations are comprehensive and available before selling window.
• Maintain current revenue forecasts by account.
• Review new insertion orders.

Skills

Digital marketing strategies

Pricing & inventory management

RFP analysis

New business development

Team leadership

Driver's license

Job description

Hearst Television, Inc. in Milwaukee, WI is seeking a Digital Media Sales Manager to lead our digital sales programs with energy and strategic focus. You will direct account strategy, coach the sales team, negotiate digital proposals, and build client relationships while developing non-traditional revenue opportunities.

You will collaborate with Local and National Sales teams to meet revenue goals, provide training, and ensure timely, comprehensive sales presentations and accurate forecasts.