Digital Marketing Manager

Umbrella Los Angeles; Los Angeles (CA); On-site; USD 80,000 - 120,000; Full time

Job summary

An innovative boutique marketing agency is seeking a Digital Marketing Manager to lead dynamic campaigns across various platforms. This role is ideal for a strategic thinker with a passion for creative problem-solving and a knack for turning insights into impactful marketing strategies. You'll collaborate with diverse clients in fashion and lifestyle, driving digital marketing efforts that include social media, email, and influencer marketing. Join a team that values bold ideas and proactive innovation, where your contributions will shape the future of brand marketing in a fast-paced environment.

Qualifications

• 3+ years of experience in digital marketing or eCommerce.
• Strong grasp of digital strategy and hands-on experience across various platforms.

Responsibilities

• Develop and execute creative marketing strategies for clients.
• Oversee paid media strategy and drive performance.

Skills

Digital Marketing

eCommerce

Client Communication

Creative Problem-Solving

Strategic Thinking

Education

Bachelor's Degree in Marketing or Related Field

Tools

Shopify

Klaviyo

Meta Business Manager

Tiktok Business Suite

Google Analytics

Adobe Suite

Keynote

G-Suite

Job description

At UMBRELLA, we help good brands become great. We’re a women-owned and led boutique marketing agency with deep roots in fashion, lifestyle, and culture. Our team is a collective of passionate creatives and strategists who love bold ideas, strategic thinking, and work that moves the needle. We're looking for someone who thrives in a fast-paced environment, enjoys connecting the dots, and isn’t afraid to jump outside of their job description to make something happen.

If you’re motivated by creative problem-solving, data-driven strategy, and the challenge of turning vision into impact — we want to meet you.

POSITION SUMMARY

We’re seeking aDigital Marketing Managerto join our growing team. You’ll work closely with fashion, lifestyle, hospitality, and consumer goods clients to lead digital marketing efforts across social media, email, paid media, e-commerce, and influencer marketing.

The ideal candidate is strategic, analytical, and client-facing, with a strong creative eye and a love for turning insights into innovative solutions. You’re just as comfortable reviewing performance metrics as you are brainstorming new campaign ideas — and you genuinely enjoy both.

KEY RESPONSIBILITIES BUT NOT LIMITED TO

• Develop and execute creative, effective marketing strategies for clients.
• Lead day-to-day project management with internal teams and clients, ensuring deadlines are met and communication is clear.
• Oversee paid media strategy in collaboration with our Paid Media Specialist to drive performance and ROI.
• Drive influencer and content marketing initiatives that align with brand goals.
• Support content creation and creative development across platforms.
• Collaborate with design and content teams to create and manage email marketing campaigns.
• Monitor and analyze campaign performance, creating weekly/monthly reports that translate data into meaningful insights.
• Lead and support experiential marketing and branded events.
• Inspire innovation and proactive problem-solving across all areas of client work.

IDEAL CANDIDATE

• 3+ years of experience in digital marketing or eCommerce. Agency experience is a major plus.
• Strong grasp of digital strategy and hands-on experience across social, email, paid media, and influencer marketing.
• Confident in client communications and able to present strategy and results with clarity.
• Fluent in tools like Shopify, Klaviyo, Meta Business Manager, Tiktok Business Suite, Google Analytics, Adobe Suite, Keynote, and G-Suite.

PERSONALITY

• A project manager at heart: Exceptional organizational skills and detail-oriented. You love seeing projects come to life.
• A problem solver - Ability to anticipate obstacles and also quickly generate alternate solutions/ideas and change course as needed.
• Strong time management skills - Can juggle multiple deliverables with tight deadlines.
• Strategic and Creative - You’re looking for a role where you can take the lead on new ventures and quickly have a list of ideas brewing.
• A team player - No task is beneath you to get the job done. Can-do positive attitude and a roll-up-your-sleeves approach; personable and flexible with demands and changes in business.

TO APPLY:

Please email ALL of the following to [e-mail] with "Digital Marketing Manager: Full Name" in the subject line, otherwise your application will not be considered:

• a short cover letter telling us about yourself and why you are a great fit for the job!
• desired salary
• link to your instagram
• optional: writing/work samples

*candidates must live in Los Angeles.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Advertising Services

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