Demand Generation Marketing Manager (Remote US)

Fama Technologies Inc.; Los Angeles (CA); Remote; USD 90,000 - 110,000; Full time

Job summary

An innovative firm is seeking a Sr. Demand Generation Manager to spearhead strategies that drive lead generation and revenue growth. In this remote role, you will leverage your extensive experience in digital marketing and CRM management to optimize campaigns and enhance customer acquisition efforts. You will work closely with sales teams to ensure alignment on targets while analyzing performance data for continuous improvement. This position offers a flexible work environment with competitive compensation and benefits, making it an exciting opportunity for a results-driven professional passionate about marketing innovation.

Benefits

Flexible work environment

Vacation days

Sick days

Volunteer time off

Paid parental leave

Stock options

401(k) plan with match

Wellness Programs

Qualifications

• 7+ years of experience in marketing with a focus on demand generation.
• Advanced skills in data analytics and CRM management.
• Proven track record of driving lead generation and revenue growth.

Responsibilities

• Develop and execute demand generation strategies across digital channels.
• Optimize CRM systems and enhance reporting for marketing effectiveness.
• Collaborate with sales teams to improve lead scoring and nurturing.

Skills

Demand Generation

CRM Management

Data Analytics

Digital Marketing

Collaboration

Education

Bachelor’s degree in Marketing

MBA

Tools

Salesforce

HubSpot

G-suite

Microsoft Excel

Intent data tools

Job description

Sr. Demand Generation Manager (Remote US)

Join to apply for the Sr. Demand Generation Manager (Remote US) role at Fama Technologies Inc.

Sr. Demand Generation Manager (Remote US)

Join to apply for the Sr. Demand Generation Manager (Remote US) role at Fama Technologies Inc.

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We are looking for an experienced and results-driven Sr. Demand Generation Manager with a strong focus on demand generation. As the Sr. Demand Generation Manager , you will be responsible for developing and executing strategies that drive lead generation, customer acquisition, and revenue growth. You will manage the demand generation funnel, optimize our CRM systems, enhance our reporting and collaborate with sales to ensure alignment on revenue targets.

Responsibilities:

• Lead the development and execution of demand generation strategies across digital marketing channels, including paid media, email, Intent data platforms, content, SEO/SEM, and webinars.
• Work with the VP of Marketing to refine the customer acquisition strategy and measurement across 4 different ICPs.
• Oversee the management and optimization of the CRM platform to ensure data accuracy, segmentation, and effective campaign execution.
• Drive the creation of multi-channel lead generation campaigns that support sales targets and revenue growth.
• Collaborate with sales teams to enhance current lead scoring models and ensure proper lead handoff and nurturing through the CRM.
• Analyze marketing performance data to optimize campaigns, improve conversion rates, and maximize ROI.
• Review, enhance and develop reporting dashboards to track KPIs and provide insights on lead generation, customer acquisition, and marketing effectiveness.
• Manage and serve as the main point of contact for demand generation tools and third-party vendors.
• Ensure the CRM system is integrated with marketing automation tools for seamless campaign execution and data flow.
• Stay updated on new AI technology to increase performance, automation, speed, and personalization.

Who You are:

• Strong strategic planning and analytical skills, focusing on process improvement and innovation.
• Someone who thrives in collaborative, people-first environments, bringing energy, empathy, and inclusivity to every interaction.
• Seamlessly build bridges, uplift voices, and create meaningful connections, ensuring collective success is always the priority.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field (MBA preferred).
• 7+ years of experience in marketing, with a focus on demand generation and CRM management.
• Advanced skills in data analytics, G-suite, and Microsoft Excel.
• Proficiency in CRM platforms (e.g., Salesforce, HubSpot) and marketing automation tools.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Proven track record of driving lead generation and revenue growth through digital marketing strategies.
• Experience with intent data tools and AI B2B tools a plus.
• Demonstrated advanced experience effectively collaborating and communicating with direct and indirect team members via video and other digital tools within a remote work environment to perform job responsibilities.

People are our business. Join a team that celebrates you.

The salary range for this position is: $90,000 - $110,000 annually. Compensation for this role will depend on a variety of factors, including qualifications, specialized skills, budgetary considerations, labor market conditions and demand, and applicable laws. In addition to base compensation, this role is eligible to participate in our equity incentive and competitive benefits plans. Exact compensation may vary based on skills, experience, and location

Remote first - Flexible work environment.

Our flexible workplace comes with vacation days, sick days, volunteer time off, and paid parental leave. Great Financial Incentives. competitive compensation packages, stock options, and generous 401(k) plans with a match. Employees can access Wellness Programs such as Teladoc, TalkSpace therapy, Peloton, and more for FREE.

We believe that becoming an increasingly diverse, equitable, and inclusive workplace makes us a more successful and resilient organization. We embrace equal opportunity for all applicants and seek to foster and preserve a culture of belonging for our employees. We recognize and appreciate that the more inclusive we are, the better we will function as a team. We are committed to providing equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, gender identity, gender expression, age, marital or family status, disability, military veteran status, and any other status or background.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Software Development

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