Digital Marketing Director

Solutions Review; New Hampshire; Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Competitive salary

Comprehensive benefits package

Flexible remote/hybrid work options

Job summary

Solutions Review is seeking a strategic Director of Marketing to lead audience growth, sponsor demand generation, and brand authority initiatives. This role will bridge traditional content marketing and AI-driven discovery, ensuring Solutions Review and its executive programs maintain maximum visibility.

You will collaborate across editorial, multimedia production, and industry experts to optimize measurable impact.

Qualifications

• 3-5+ years of digital marketing experience in B2B technology publishing, enterprise SaaS, or fast-paced tech media.
• Strong strategic vision with understanding of AI-driven information discovery.
• Proven channel expertise in email, LinkedIn, content syndication, and marketing automation tools.
• Experience marketing to enterprise software sectors (Cloud, Data Analytics, Security, etc.) preferred.
• Excellent writing and positioning skills for enterprise buyers and PR agencies.

Responsibilities

• Lead B2B sponsor demand generation with sales and editorial teams.
• Grow enterprise technology audience across digital properties, video channels, and communities.
• Oversee brand positioning and content distribution for authoritative AI-era discovery.
• Manage campaigns for editorial initiatives, product launches, and virtual events.
• Collaborate with editorial, production, and external experts to turn insights into marketing assets.
• Track KPIs and optimize for engagement, conversion, and discoverability.

Skills

Digital marketing

B2B tech

Email marketing

LinkedIn ads

Content syndication

Marketing automation

Strategic thinking

Communication

Agility

Job description

Solutions Review is a leading digital media platform and enterprise technology buyers resource. We track, analyze, and report on the world's most critical technology sectors including Cybersecurity, Data Observability, ERP, CRM, and Business Intelligence.

As the media landscape undergoes a massive paradigm shift from traditional search engines to generative AI discovery, Solutions Review is at the forefront of building modern entity authority, ensuring our platform and our partners remain the definitive voices in the tech ecosystem.

The Role

We are seeking a strategic, forward-thinking Director of Marketing to lead our audience growth, sponsor demand generation, and brand authority initiatives.

This role will help us pioneer how our media properties navigate the AI-driven information economy. You will bridge the gap between traditional content marketing and modern discoverability, ensuring Solutions Review and our executive thought leadership programs maintain maximum visibility.

Key Responsibilities

• B2B Sponsor Demand Gen: Partner with our sales and editorial teams to market our enterprise media solutions, including virtual events, strategic sponsor packages, and sponsored content membership programs.
• Audience & Growth Marketing: Develop and execute scalable strategies to grow our enterprise technology audience across our digital properties, video channels and community platforms.
• Brand & Entity Authority: Oversee content distribution and brand positioning, with a specific focus on optimizing how our content is ingested, cited, and recognized as an authoritative source in the evolving AI search ecosystem.
• Campaign Management: Launch and optimize data-driven campaigns for category-specific editorial initiatives, product launches, and virtual event series.
• Cross-Functional Collaboration: Coordinate with editorial, multimedia production, and external industry experts to turn high-value insights into high-impact marketing assets.
• Analytics & Optimization: Track, analyze, and report on key performance indicators (KPIs), focusing on audience engagement metrics, conversion rates, and digital discoverability.

Qualifications

• Experience: 3-5+ years of digital marketing experience, ideally within B2B technology publishing, enterprise SaaS, or a fast-paced tech media environment.
• Strategic Vision: Deep understanding of the modern digital landscape, including a strong grasp of how AI and generative engines are shifting information retrieval away from traditional keyword volume toward brand authority.
• Channel Expertise: Proven track record in email marketing, LinkedIn audience building, content syndication, and marketing automation tools.
• Category Familiarity: Experience working within or marketing to enterprise software sectors (e.g., Cloud, Data Analytics, Security, Enterprise Software) is highly preferred.
• Communication Skills: Exceptional writing and positioning skills, with the ability to articulate complex technical value propositions to both enterprise buyers and PR agencies.
• Agility: A self-starter mindset with the ability to pivot quickly, run experiments, and thrive in an evolving media landscape.

What We Offer

• A leadership role at a well-established, profitable tech media platform during a highly exciting phase of industry transformation.
• The opportunity to shape the blueprint for modern, AI-era media and authority marketing.
• A collaborative, high-energy environment with a dedicated team of tech journalists, media producers, and industry experts.
• Competitive salary, comprehensive benefits package, and flexible remote/hybrid work options.