Digital-First Multi-Media Sales Lead

Evening Post Publishing; Summerville (SC); On-site; USD 60,000 - 90,000; Full time

Job summary

Summerville Communications is seeking a results-driven Multi-Media Account Executive Lead to grow market share across an assigned territory. This role focuses on digital-first sales, leveraging owned digital products and extended agency offerings to create comprehensive campaigns for local businesses.

The position requires a proven sales track record and a consultative approach, with responsibilities spanning planning, proposal development, and collaboration with internal teams to exceed monthly

Qualifications

• College degree or equivalent sales experience required.
• Proven track record of sales success and meeting revenue goals.
• Digital advertising sales experience preferred.
• Valid South Carolina driver\'s license and proof of insurance required.

Responsibilities

• Meet and/or exceed monthly and quarterly digital and print sales goals within assigned territory.
• Assist in planning revenue generating projects including special sections and promotions.
• Lead with digital marketing solutions in all client conversations, managing and growing an established account list while continually prospecting for new business.
• Project and forecast account revenue, and monitor account spending and contract schedules to ensure commitments are fulfilled.
• Analyze client needs to develop customized, digital-first multi-product advertising campaigns, including ad layout, design, and creative direction.
• Create and deliver professional proposals and sales presentations, including speculative advertising materials, to prospective and current clients.
• Maintain deep, current expertise in Summerville Communications owned and operated digital products, extended agency offerings, and print/niche/event advertising products.
• Provide account intelligence on account status, competitor activity, and market trends, using company research and readership data to support client proposals.
• Communicate and collaborate with sales management, ad operations, and creative/design teams to ensure client expectations are met.
• Maintain consistent CRM activity in HubSpot and proof advertising through the online proofing portal, adhering to Standards of Excellence.
• Organize and prioritize workflow to meet goals and deadlines.
• Represent Summerville Communications at company or community events as needed.
• Perform other duties as assigned by management.

Skills

Lead generation

Client relationships

Proposals & pitches

Objection handling

Communication

Ad layout guidance

Copywriting

MS Office

Time management

Sales analytics

Education

Bachelor's degree or equivalent sales experience

Tools

HubSpot CRM

Job description

Summerville Communications is seeking a results-driven Multi-Media Account Executive Lead to grow market share across an assigned territory. This role focuses on digital-first sales, leveraging owned digital products and extended agency offerings to create comprehensive campaigns for local businesses.

The position requires a proven sales track record and a consultative approach, with responsibilities spanning planning, proposal development, and collaboration with internal teams to exceed monthly