Digital Experience Manager, Sports Fan Engagement

Rock Entertainment Group; Cleveland (OH); Sur place; USD 70 000 - 110 000; Plein temps

Résumé du poste

Rock Entertainment Group is seeking a Digital Experience Manager to own the day-to-day digital experience for the Cleveland Sirens across web, mobile, and fan-facing platforms. You will translate brand, marketing, and ticketing priorities into digital execution with a focus on conversion and fan experience as the team builds toward 2028.

You will work with Marketing, Ticket Operations, BI, Partnerships, and REG's AI team to deliver engaging digital experiences and measurable business outcomes.

Qualifications

• Bachelor's degree in a related field.
• 3-5 years creating consumer-facing web sites and mobile apps.
• Passion for the Sirens brand and digital fan experience.
• Proficiency with HTML5, CSS, JavaScript and CMS (Drupal/WordPress).
• Experience with GA4/Adobe Analytics and mapping metrics to business goals.
• Familiarity with Salesforce or similar CRM is a plus.
• Knowledge of GDPR and data privacy.
• Strong communication; able to present across teams.
• Willing to work flexible hours including game nights.

Responsabilités

• Own day-to-day digital experience of clevelandsirens.com and the Sirens' mobile app.
• Support ticketing and marketing in digital properties.
• Execute A/B tests and UX improvements to drive conversions.
• Collaborate on personalization and unified fan profiles.
• Coordinate digital merchandising with Center Court and team shop.
• Develop sellable digital assets for partnerships.
• Lead partner-facing digital integrations and ensure on-time delivery.
• Identify new digital inventory opportunities across platforms.
• Oversee design, development, optimization, SEO, and back-end utility.
• Ensure WCAG 2.1 AA, security, uptime standards.
• Partner with REG AI team on AI-enabled fan experiences.
• Assist tagging/instrumentation and vendor relationships.
• Train stakeholders on site sections and emails.
• Build and share analytics dashboards showing KPI results.
• Other duties as assigned.

Connaissances

Fan experience focus

Team collaboration

Strong communication

Formation

Bachelor's degree in a related field

Outils

Drupal

WordPress

GA4

Adobe Analytics

Salesforce

Description du poste

Rock Entertainment Group is seeking a Digital Experience Manager to own the day-to-day digital experience for the Cleveland Sirens across web, mobile, and fan-facing platforms. You will translate brand, marketing, and ticketing priorities into digital execution with a focus on conversion and fan experience as the team builds toward 2028.

You will work with Marketing, Ticket Operations, BI, Partnerships, and REG's AI team to deliver engaging digital experiences and measurable business outcomes.