Digital Fan Experience Product Manager - Web & Mobile

AEG; Carson (CA); On-site; USD 86,000 - 110,000; Full time

Benefits offered by this job

Medical Insurance

Dental & Vision

401(k) match

Paid holidays

Life Insurance

Parental leave

HSA/FSAs

Wellness program

Job summary

AEG is seeking a Digital Product Manager to lead fan-facing digital experiences across web, mobile app, and ecommerce platforms. You will work on the digital product roadmap, prioritizing enhancements, UX, and conversion optimization to drive engagement and revenue.

Collaboration with marketing, analytics, ticketing, technology, and external partners is essential as you support personalization, testing, and site development initiatives across the fan journey.

Qualifications

• BA/BS Degree in Digital Marketing, Digital Techology, Product or related field.
• 4–6 years related work experience.
• Experience supporting and managing digital product strategy across web, mobile app, and ecommerce platforms.
• Experience creating, launching, managing, or significantly contributing to consumer-facing websites and digital products.
• Experience managing and optimizing fan-facing digital experiences, including ticketing flows, ecommerce journeys, content experiences, landing pages, and customer engagement touchpoints.
• Experience participating in product and technology decisions related to website platforms, CMS solutions, hosting providers, integrations, and scalability.
• Strong experience leveraging analytics and user behavior insights to inform product decisions, identify optimization opportunities, and improve conversion, engagement, and retention outcomes.
• Experience building and managing tracking, attribution, and reporting frameworks across digital marketing and product ecosystems to ensure data integrity and actionable insights.
• Familiarity with data privacy, information security, website accessibility, and risk management concepts related to digital platforms and customer data.

Responsibilities

• Support the execution and management of the organization’s digital product roadmap across web, app, and ecommerce platforms.
• Coordinate cross-functional digital initiatives that improve fan experience, conversion, engagement, and operational efficiency.
• Assist in managing UX, CRO, and site optimization efforts to improve digital performance and customer satisfaction.
• Support the creation, development, launch, and ongoing management of websites, landing pages, and digital experiences across CMS platforms.
• Utilize HTML, CSS, and basic JavaScript to support front-end enhancements and collaborate with developers.
• Partner with analytics teams to monitor digital KPIs and identify optimization opportunities.
• Work with Technology and external vendors to manage platform enhancements and product releases.
• Help prioritize digital enhancements and feature requests based on business impact and performance insights.

Skills

Digital product strategy

UX optimization

CRO

Analytics

Cross-functional collaboration

CMS platforms

Front-end basics

A/B testing

Web/mobile/ecommerce

Education

BA/BS Degree

Tools

WordPress

Webflow

Drupal

Job description

AEG is seeking a Digital Product Manager to lead fan-facing digital experiences across web, mobile app, and ecommerce platforms. You will work on the digital product roadmap, prioritizing enhancements, UX, and conversion optimization to drive engagement and revenue.

Collaboration with marketing, analytics, ticketing, technology, and external partners is essential as you support personalization, testing, and site development initiatives across the fan journey.