Digital Communications Lead — Social & Brand Strategy

Thales Group; Arlington (VA); Hybrid; USD 110,000 - 187,000; Full time

Benefits offered by this job

Retirement Savings Plan

Holidays and Paid Time Off

Company paid Life Insurance

Job summary

Thales Group in Arlington, VA is seeking a Digital Communication Manager to lead internal and external digital communications across the internet, intranets, and social media. You will craft branded content for the website, leadership presentations and external releases, and manage social media campaigns with oversight of digital campaigns and metrics.

You’ll write short and feature stories, ensure web content accuracy, and align communications with Thales NORAM priorities.

Qualifications

• Bachelor's degree in Communications, Journalism, Marketing, or a related field of study.
• At least 7 year of experience developing and leading social media campaigns.
• At least 7 years of experience writing blog and feature stories for web and/or print.
• At least 5 years of experience managing social media and website platforms, producing multimedia content and managing and analyzing metrics.
• At least 3 years of management experience.
• In-depth knowledge and understanding of social media channels including, but not limited to, Facebook, Twitter, Instagram, Snapchat, YouTube and other emerging, and their audiences.
• Ability to strategically analyze objectives and translate into highly effective social media and digital deliverables.
• Exceptional writing skills and attention to detail.
• Knowledge of Associated Press editorial style.
• Familiarity with Microsoft Outlook, PowerPoint, Excel, and Photoshop

Responsibilities

• Conceive, develop and implement a comprehensive digital strategy aligned with NORAM priorities.
• Identify new and creative approaches to digital and social media activities to maximize visibility.
• Research, select and manage digital events (virtual Town Hall, Twitter chats, YouTube/LinkedIn Lives).
• Act as the digital program manager for NORAM’s digital workplace (The Edge) including roadmap input.
• Own community management of social platforms and monitor sentiment with senior management counsel.
• Implement global brand guidelines on social media and support social/digital content with graphic design.
• Act as on-site representative for industry events and amplify event messaging to digital audiences.
• Evangelize social media with employees and support ambassadorship programs.

Skills

Social media strategy

Content development

Blog and feature writing

Metrics analysis

Exceptional writing

Editing and AP style

Public relations/digital comms

Education

Bachelor's degree in Communications, Journalism, Marketing

Tools

Microsoft Outlook

PowerPoint

Excel

Photoshop

Job description

Thales Group in Arlington, VA is seeking a Digital Communication Manager to lead internal and external digital communications across the internet, intranets, and social media. You will craft branded content for the website, leadership presentations and external releases, and manage social media campaigns with oversight of digital campaigns and metrics.

You’ll write short and feature stories, ensure web content accuracy, and align communications with Thales NORAM priorities.