Digital Advertising Coordinator: Campaigns & Insights

Gray Media, Inc.; Charleston (SC); Hybrid; USD 36,000 - 46,000; Full time

Job summary

WCSC Live 5 News in Charleston, SC, part of Gray Media, is seeking a Digital Sales Coordinator to join the Gray Digital Media team. This entry-level role offers hands-on experience in digital advertising, campaign management, and marketing strategy as you support a high-achieving sales and marketing group.

You’ll gain hands-on exposure to the tools, platforms, and data powering modern advertising, assisting in planning, execution, and monitoring of campaigns and helping develop client proposals

Qualifications

• Degree in Marketing, Communications, Advertising, or related field.
• Strong organization, initiative, prioritization and multitasking in a fast-paced environment.
• Basic understanding of digital marketing concepts (impressions, CTR, SEO, social ads).
• Proficiency in data entry tools, PowerPoint, Excel, and Word.
• Excellent written and verbal communication; ability to work in a team.

Responsibilities

• Assist in planning, execution, and monitoring of digital advertising campaigns (display, video, OTT, social).
• Track campaign performance using reporting tools (Gray Insights, Google Analytics).
• Communicate with internal teams to ensure deadlines and deliverables are met.
• Stay on top of digital trends, tools, and local market insights.
• Support Media Executives and Sales Management in developing client proposals and presentations.

Skills

Organization

Multitasking

Communication

Teamwork

Education

Marketing/Communications degree

Tools

PowerPoint

Excel

Word

Gray Insights

Google Analytics

Job description

WCSC Live 5 News in Charleston, SC, part of Gray Media, is seeking a Digital Sales Coordinator to join the Gray Digital Media team. This entry-level role offers hands-on experience in digital advertising, campaign management, and marketing strategy as you support a high-achieving sales and marketing group.

You’ll gain hands-on exposure to the tools, platforms, and data powering modern advertising, assisting in planning, execution, and monitoring of campaigns and helping develop client proposals