DIGITAL SALES COORDINATOR - WCSC

GRAY MEDIA; Charleston (SC); On-site; USD 40,000 - 55,000; Full time

Job summary

WCSC Live 5 News, the Gray Media CBS affiliate in Charleston, is seeking a Digital Sales Coordinator to join our Gray Digital Media team. This entry-level role offers hands-on experience in digital advertising, campaign management, and marketing strategy, supporting a top-performing sales and marketing group.

You'll gain practical exposure to the tools, platforms, and data powering modern advertising while collaborating with media executives and sales leaders in a fast-paced environment.

Qualifications

• Degree in Marketing, Communications, Advertising, or a related field.
• Must have strong organizational skills and be willing to take initiative.
• Must be able to prioritize, multitask, and perform in a fast-paced environment.
• Basic understanding of digital marketing concepts (impressions, CTR, SEO, social media ads, etc.).
• Proficiency in data entry tools, PowerPoint, Excel, and Word.
• Willingness to learn fast, adapt quickly, and contribute to a team-driven environment.
• Excellent written and verbal communication skills.

Responsibilities

• Assist in the planning, execution, and monitoring of digital advertising campaigns (including display, video, OTT, and social media).
• Track campaign performance using reporting tools (Gray Insights, Google Analytics, etc.).
• Communicate with internal teams to ensure deadlines and deliverables are met.
• Stay on top of digital trends, tools, and local market insights.
• Support Media Executives and Sales Management in developing client proposals and presentations.

Skills

Digital advertising

Campaign management

Data interpretation

Communication skills

Organizational skills

PowerPoint

Excel

Team collaboration

Education

Degree in Marketing, Communications, Advertising, or related field

Tools

Google Analytics

MS Excel

MS PowerPoint

MS Word

Job description

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group, with 46 markets, and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies and the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WCSC:

Would you like to work for the #1 station in a city consistently named by T+L as one of the best cities in the world? WCSC in Charleston, South Carolina, has been the dominant #1 station in the market since sign-on in 1953. The world-famous food scene, high-tech growth, and hot real estate make Charleston one of the fastest-growing metro areas in the country. Manufacturing jobs at Boeing, Mercedes, and Volvo and the world-class medical community continue to make the Lowcountry a destination market. WCSC Live 5 is committed to serving the Lowcountry with breaking news, weather, and investigative journalism and is the most recognized and awarded news team in the market. Learn more about WCSC Live 5 at Live5News.com

Job Summary/Description:

WCSC Live 5 News, the Gray Media CBS affiliate in Charleston, is looking for a Digital Sales Coordinator to join our growing Gray Digital Media team. This is a great opportunity for recent graduates eager to gain more experience in digital advertising, campaign management, and marketing strategy. You'll support a top-performing sales and marketing team and get hands-on with the tools, platforms, and data that power modern advertising.

Duties/Responsibilities include, but are not limited to:

• Assist in the planning, execution, and monitoring of digital advertising campaigns (including display, video, OTT, and social media).
• Track campaign performance using reporting tools (Gray Insights, Google Analytics, etc.).
• Communicate with internal teams to ensure deadlines and deliverables are met.
• Stay on top of digital trends, tools, and local market insights.
• Support Media Executives and Sales Management in developing client proposals and presentations.

Qualifications/Requirements:

• Degree in Marketing, Communications, Advertising, or a related field.
• Must have high organizational skills and be willing to take initiative.
• Must be able to prioritize, multitask, and perform in a fast-paced environment.
• Basic understanding of digital marketing concepts (impressions, CTR, SEO, social media ads, etc.).
• Proficiency in data entry tools, PowerPoint, Excel, and Word.
• Willingness to learn fast, adapt quickly, and contribute to a team-driven environment.
• Excellent written and verbal communication skills.

WCSC-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with Gray's employees' ability to perform their job duties may result in discipline, up to and including discharge.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.