Digital Advertising Campaign Specialist

Nebraska Public Media; Lincoln (NE); Sur place; USD 55 000 - 75 000; Plein temps

Résumé du poste

Nebraska Public Media is seeking a Digital Marketing Specialist to execute paid media campaigns across search, social, and programmatic channels. You will implement approved strategies, manage the Google Ad Grant program, and coordinate digital promotions under the Marketing & Audience Development Manager, ensuring alignment with department priorities.

The role focuses on tactical campaign execution, paid media operations, performance tracking, and cross-team coordination to advance Nebraska

Responsabilités

• Execute Nebraska Public Media's digital marketing campaigns across paid search, paid social, programmatic advertising, and audience targeting.
• Manage the Google Ad Grant program and lead campaign strategy and deployment.
• Monitor performance, optimize campaigns, and coordinate promotional deliverables to support Communications & Engagement goals.

Description du poste

Nebraska Public Media is seeking a Digital Marketing Specialist to execute paid media campaigns across search, social, and programmatic channels. You will implement approved strategies, manage the Google Ad Grant program, and coordinate digital promotions under the Marketing & Audience Development Manager, ensuring alignment with department priorities.

The role focuses on tactical campaign execution, paid media operations, performance tracking, and cross-team coordination to advance Nebraska