Demand Generation Manager

3Aware; United States; Remote; USD 80,000 - 100,000; Full time

Job summary

An innovative firm is seeking a Demand Generation Manager to spearhead its marketing efforts and drive pipeline growth. This strategic role involves designing and executing targeted demand generation strategies across various channels, including digital and account-based marketing. The ideal candidate will leverage their analytical skills to optimize campaigns and ensure alignment with sales goals. Join a dynamic team that values creativity and collaboration, and contribute to impactful marketing initiatives that drive revenue and growth in a fast-paced environment.

Benefits

Unlimited PTO

Paid Medical & Parental Leave

401k Matching

Career planning and mentorship

Stock Options

Wellness Programs

Qualifications

• 3+ years in B2B demand generation or growth marketing, preferably in SaaS.
• Proven success in executing demand generation programs.

Responsibilities

• Develop and execute a comprehensive demand generation strategy.
• Plan and optimize multi-channel campaigns for lead generation.

Skills

B2B Demand Generation

Performance Marketing

Account-Based Marketing (ABM)

Digital Marketing

Analytics

Project Management

Education

Bachelor's Degree in Marketing or related field

Tools

Commonroom

Warmly

Zapyrus

Job description

As 3Aware continues to grow, we are looking for a Demand Generation Manager to own and scale our demand generation efforts. This is a high-impact, strategic role responsible for driving pipeline growth, optimizing marketing performance, and accelerating revenue generation. The ideal candidate is a data-driven marketer with a deep understanding of demand generation strategies, performance marketing, and account-based marketing (ABM).

What you’ll do:

• Demand Generation Strategy: Develop and execute a comprehensive demand generation strategy that drives high-quality leads and accelerates pipeline growth.
• Multi-Channel Campaigns: Plan and optimize campaigns across digital, paid media, email, content marketing, webinars, SEO, and ABM to maximize engagement and conversion rates.
• ABM & Enterprise Marketing: Design and execute highly targeted ABM programs to engage strategic accounts and key decision-makers.
• Pipeline Ownership: Collaborate closely with sales to ensure a steady flow of qualified opportunities, optimizing marketing programs to support revenue goals.
• Performance Marketing: Own paid advertising, retargeting, and digital marketing initiatives, ensuring efficient spend and measurable ROI.
• Analytics & Optimization: Measure, analyze, and optimize demand generation programs, providing clear reporting on attribution, conversion rates, and pipeline impact.

What you bring:

• 3+ years of experience in B2B demand generation, growth marketing, or performance marketing, preferably in SaaS, DevOps, or developer tools.
• Proven track record of designing and executing successful demand generation programs that drive pipeline growth and revenue impact.
• Deep expertise in digital marketing, paid acquisition, ABM, and multi-channel campaign execution.
• Strong analytical mindset with the ability to track and optimize key marketing KPIs, including CAC, LTV, pipeline velocity, and attribution modeling.
• Ability to collaborate cross-functionally with sales, product marketing, and content teams to align demand generation efforts with business goals.
• Exceptional project management skills, with the ability to prioritize and execute multiple campaigns simultaneously.
• Strong understanding of the buyer journey in enterprise software and technical markets.
• Ability to thrive in a fast-paced, high-growth environment.
• Experience with Commonroom, Warmly, Zapyrus, and other intent tools.

Why work with us?

• Unlimited PTO, remote friendly and flexible hours
• Paid Medical & Parental Leave
• 401k Matching
• Career planning, mentorships and professional development
• A space to be innovative and collaborative with your peers
• A team that supports each other challenges each other and wants to impact the industry significantly
• Stock Options
• Wellness Programs

Compliance Training

All of our employees are responsible for adhering to federal and state privacy regulations. You will be required to Complete annual regulatory training and certification as required for the Healthcare Insurance Portability and Accountability Act (HIPAA) and other applicable regulations and policies as determined by 3Aware.

3Aware is an equal opportunity employer committed to diversity and inclusion. We are pleased to consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veterans status, Aboriginal/Native American status or any other legally-protected factors. Disability-related accommodations during the application process are available upon request.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Software Development

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