Demand Gen Marketing Specialist – AI-Driven Content

TEKsystems; Tempe (AZ); Hybrid; USD 40,000 - 47,000; Part time

Job summary

TEKsystems in Tempe, AZ is seeking a Senior Marketing Specialist to support demand generation campaigns across email, content, and channels. The role prioritizes execution, content creation, email nurture development, and compliance coordination to ensure advisor-facing programs are delivered on time and with quality.

As the engagement evolves, you’ll contribute to performance reporting, data analysis, and identifying optimization opportunities.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, Digital Marketing, or related field.
• 3-5 years of experience supporting demand generation, content marketing, digital marketing, campaign management, or marketing operations.
• Experience developing and executing email marketing campaigns and nurture programs.
• Experience creating marketing content across multiple formats.

Responsibilities

• Support the planning, creation, and execution of demand generation campaigns across channels.
• Develop and deploy email nurture campaigns.
• Coordinate campaign assets, timelines, approvals, and launches.
• Assist with audience segmentation and targeting.
• Support campaign performance reporting and data analysis.
• Collaborate with stakeholders to drive AI adoption.

Skills

Digital marketing

Campaign management

Marketing campaign

Integrated marketing

Digital

Marketing management

Social media

Education

Bachelor's degree in Marketing, Communications, Business, Digital Marketing, or related field

Tools

Power BI

Tableau

Google Analytics

Salesforce reporting

Job description

TEKsystems in Tempe, AZ is seeking a Senior Marketing Specialist to support demand generation campaigns across email, content, and channels. The role prioritizes execution, content creation, email nurture development, and compliance coordination to ensure advisor-facing programs are delivered on time and with quality.

As the engagement evolves, you’ll contribute to performance reporting, data analysis, and identifying optimization opportunities.