Demand Gen Lead – Public Sector Growth

Hyland

United States

Remote

USD 120,000 - 180,000

Full time

3 days ago

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Job summary

Hyland is seeking a senior B2B marketing leader to own demand generation for the Public Sector, driving pipeline performance and revenue impact. You will build quarterly and annual plans and execute digital, ABM, webinars, and nurture programs to maximize outcomes.

With 8+ years in B2B marketing and 3+ years in demand generation, you will partner with Sales and Marketing to optimize conversions and forecasting, shaping strategies that amplify revenue impact.

Qualifications

8+ years in B2B marketing.
3+ years in demand generation.
Experience with marketing automation, CRM, AI tools, and ABM.

Responsibilities

Execute digital, ABM, webinar, nurture, and partner programs.
Partner with Sales and marketing to optimize conversion and forecasting.
Build quarterly/annual plans and drive revenue impact.
Lead demand generation for Public Sector and own pipeline performance.

Skills

Demand generation

B2B marketing

Digital marketing

ABM

Tools

Marketing automation

CRM

AI tools

ABM tools

Job description

With 8+ years in B2B marketing and 3+ years in demand generation, you will partner with Sales and Marketing to optimize conversions and forecasting, shaping strategies that amplify revenue impact.

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