Data Strategy & Analytics Manager - CRM Insights

Publicis Digital Experience; Chicago (IL); Hybrid; USD 88,540 - 141,687; Full time

Benefits offered by this job

Paid Family Care

Tuition Assistance

Flexible working arrangements

Employee Assistance Programs

Job summary

Publicis Digital Experience is seeking a Manager, Data Strategy & Analytics to guide CRM analytics projects in Chicago. You will support clients by presenting detailed analytic strategies, measurement, and reporting for their marketing campaigns.

The ideal candidate has 5-7 years of experience in marketing analytics, is hands-on with tools like Marketo and Tableau, and has strong communication and leadership skills.

Flexibility and creativity are crucial in this role, with opportunities for paid time off and a hybrid work model.

Qualifications

• Experience in marketing agency preferred.
• Hands-on with data visualization and dashboard development.
• Strong communication skills and ability to manage teams.

Responsibilities

• Guiding CRM analytics projects and presenting strategies.
• Manage and mentor Data Analysts.
• Define measurement strategies and KPIs for clients.

Skills

Marketing automation tech

Data storytelling

Analytical tools

SQL

Tableau

Adobe Analytics

Education

5-7 years in CRM or marketing analytics

Tools

Marketo

Tableau

Google Analytics

Job description

Publicis Digital Experience is seeking a Manager, Data Strategy & Analytics to guide CRM analytics projects in Chicago. You will support clients by presenting detailed analytic strategies, measurement, and reporting for their marketing campaigns.

The ideal candidate has 5-7 years of experience in marketing analytics, is hands-on with tools like Marketo and Tableau, and has strong communication and leadership skills.

Flexibility and creativity are crucial in this role, with opportunities for paid time off and a hybrid work model.