Data Strategy & Analytics Manager - CRM Insights

Publicis Digital Experience; Atlanta (GA); Hybrid; USD 88,540 - 141,687; Full time

Benefits offered by this job

Paid Family Care

Tuition Assistance

Flexible working arrangements

Job summary

Publicis Digital Experience is looking for a Manager, Data Strategy & Analytics in Atlanta, GA. This pivotal role involves guiding CRM analytics projects and developing insights that optimize client strategies.

The ideal candidate will have 5-7 years of experience in marketing analytics, proficiency in Marketo, and strong presentation skills. The position also offers flexible working arrangements and comprehensive employee benefits.

Qualifications

• Minimum of 5-7 years direct experience in CRM or marketing analytics.
• Hands-on experience with Marketo and analytical techniques.
• Excellent communication skills, including written and presentation.

Responsibilities

• Guide and support CRM analytics projects.
• Prepare and present analytic strategies and reporting.
• Manage and provide leadership to Data Analysts.

Skills

Marketing automation expertise

Analytical tools and techniques

Data storytelling

Project management

Data investigation and analysis

Education

5-7 years in CRM or marketing analytics

Tools

Marketo

Tableau

Adobe Analytics

Job description

Publicis Digital Experience is looking for a Manager, Data Strategy & Analytics in Atlanta, GA. This pivotal role involves guiding CRM analytics projects and developing insights that optimize client strategies.

The ideal candidate will have 5-7 years of experience in marketing analytics, proficiency in Marketo, and strong presentation skills. The position also offers flexible working arrangements and comprehensive employee benefits.