Data & Insights Analyst — Dashboards & Reporting

Digitas North America; Plano (TX); On-site; USD 56,000 - 77,000; Full time

Job summary

Digitas North America is seeking a marketing analytics specialist to support website analytics and reporting. You will work with multiple reporting systems to build recurring dashboards and ad hoc analyses, interpreting data to uncover trends and optimization opportunities for our clients.

Ideal candidates have 1–2 years in marketing/data roles, strong Excel skills, and familiarity with tools like Adobe Analytics, SQL, Tableau/Power BI, or Python.

Qualifications

• 1–2 years of work experience in a marketing and/or data driven environment.
• Passion for data discovery and a strong willingness to learn in a fast-changing space.
• Familiarity with Excel formulas/pivots; experience with Adobe Analytics, SQL, Tableau/Power BI, or Python is a plus.
• Comfortable in a fast-paced, deadline-driven environment.
• Strong communication skills and attention to detail are essential.

Responsibilities

• Lay the groundwork and contribute to day-to-day reporting needs for client marketing efforts, focusing on website analytics.
• Work across reporting systems and databases to create recurring reports and dashboards, and support ad hoc, monthly, and quarterly reports.
• Interpret data to identify nuances, trends, or issues to optimize clients’ business.
• Contribute to marketing initiatives across project lifecycles, including measurement/testing plans, research, and performance reporting.

Skills

Data analysis

Excel

Adobe Analytics

Python

Communication

Tools

SQL

Tableau/Power BI

Job description

Digitas North America is seeking a marketing analytics specialist to support website analytics and reporting. You will work with multiple reporting systems to build recurring dashboards and ad hoc analyses, interpreting data to uncover trends and optimization opportunities for our clients.

Ideal candidates have 1–2 years in marketing/data roles, strong Excel skills, and familiarity with tools like Adobe Analytics, SQL, Tableau/Power BI, or Python.