Marketing Analytics Data Analyst & Dashboards

Socket.dev; Plano (TX); On-site; USD 56,000 - 77,000; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

Disability

401K

Paid time off

Job summary

Digitas in the United States is seeking a data‑driven marketing analyst to support website analytics and client reporting. You’ll work across systems to create recurring reports and dashboards, and respond to ad hoc requests.

Interpret data to identify trends, nuances, and optimization opportunities, and assist marketing initiatives through measurement plans and testing across campaigns. 1–2 years’ experience in a data/marketing environment preferred.

Qualifications

• 1–2 years of work experience in a marketing and/or data-driven environment.
• Curiosity and eagerness to learn in a constantly-changing space.
• Familiarity with Excel, Adobe Analytics, SQL, Tableau/Power BI, or Python.

Responsibilities

• Lay the groundwork for day-to-day reporting for client marketing efforts.
• Work in a variety of reporting systems and databases to create recurring reports and dashboards; support ad hoc requests, monthly and quarterly reports.
• Interpret data to identify nuances, trends, or issues to optimize clients' business.
• Assist marketing initiatives across project lifecycles, including measurement plans, testing, and performance reporting.

Skills

Data analysis

Attention to detail

Communication

Education

Bachelor's degree in Marketing, Data Analytics, or related field

Tools

Excel

Adobe Analytics

SQL

Tableau/Power BI

Python

Job description

Digitas in the United States is seeking a data‑driven marketing analyst to support website analytics and client reporting. You’ll work across systems to create recurring reports and dashboards, and respond to ad hoc requests.

Interpret data to identify trends, nuances, and optimization opportunities, and assist marketing initiatives through measurement plans and testing across campaigns. 1–2 years’ experience in a data/marketing environment preferred.