Customer Story Architect (Remote)

Siemens

Augusta (ME)

Remote

USD 103,000 - 185,000

Full time

3 days ago
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Job summary

Siemens Digital Industries Software is seeking a Customer Stories Lead to execute a customer storytelling and advocacy strategy developed in partnership with the Head of Customer Marketing.

This role will own the day-to-day operation and activation of a high-impact customer stories program, transforming customer successes into compelling narratives that strengthen the Siemens brand, accelerate sales, support product marketing, and cultivate customer advocates.

Qualifications

  • Exceptional interviewing, writing, editing, and storytelling skills.
  • Strong portfolio of customer success stories, case studies, executive content, videos, or integrated campaigns.
  • Experience working directly with senior customer stakeholders and executive audiences.

Responsibilities

  • Operationalize the customer storytelling, advocacy, and reference strategy.
  • Own the end-to-end customer story pipeline, including identification, outreach, interviews, content development, approvals, publication, and activation.
  • Develop customer-friendly processes for participation, permissions, approvals, advocacy tracking, and ongoing reference management.
  • Identify and address story and reference gaps across industries, buyer personas, use cases, products, geographies, and sales segments.
  • Recommend strategies to strengthen customer proof coverage in priority growth areas.
  • Lead customer discovery sessions, interviews, and narrative development efforts.
  • Help customers articulate their business challenges, implementation journeys, measurable outcomes, and future vision.
  • Translate complex platform, AI, automation, workflow, integration, data, and cloud capabilities into credible stories.
  • Create and oversee assets: case studies, videos, executive interviews, sales presentations, one-pagers, testimonials, keynote content, award submissions.
  • Collaborate with Brand, Product Marketing, Communications, and Field teams to activate stories across marketing campaigns, product launches, digital experiences, sales plays, and events.
  • Build and maintain a portfolio of referenceable customers with Sales and Revenue Ops teams.
  • Manage reference requests, identify advocates, and ensure a positive experience for stakeholders.

Skills

Interviewing
Writing
Storytelling
Content Strategy
Editing

Job description

Siemens Digital Industries Software is seeking a Customer Stories Lead to execute a customer storytelling and advocacy strategy developed in partnership with the Head of Customer Marketing.

This role will own the day-to-day operation and activation of a high-impact customer stories program, transforming customer successes into compelling narratives that strengthen the Siemens brand, accelerate sales, support product marketing, and cultivate customer advocates.

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