Customer Acquisition Specialist

TheHiveCareers; United States; Remote; USD 60,000 - 90,000; Full time

Job summary

The Hive Careers is seeking a Customer Acquisition Specialist to drive new client growth across markets, coordinating with marketing and sales to generate leads and optimize the conversion funnel.

You will manage outreach, analyze KPIs, oversee onboarding, and stay ahead of industry trends to identify growth opportunities. This is a fully remote, 2-year renewable contract in the Caribbean region, collaborating with cross-functional teams to deliver measurable results.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 3–5 years of experience in B2B customer acquisition, client outreach, or marketing roles.
• Proven track record in acquiring new clients and managing outreach campaigns.

Responsibilities

• Lead Generation: identify and engage potential customers through multiple channels.
• Client Outreach: conduct proactive outreach via email, calls, social platforms to convert leads.
• Marketing Funnel Optimization: analyze and improve the customer journey from awareness to conversion.
• Data Analysis: monitor KPIs and provide insights to guide strategy.
• Collaboration: align acquisition with marketing and sales teams and ensure consistent messaging.
• Customer Onboarding: oversee onboarding for new clients to foster long-term relationships.
• Market Research: stay informed about trends to identify growth opportunities.
• Budget Management: allocate resources to meet acquisition targets.

Skills

Analytical skills

Communication

CRM proficiency

Team collaboration

Results-oriented

Relationship building

Education

Bachelor's degree

Tools

CRM software

Marketing tools

Job description

Job Title: Customer Acquisition Specialist

Location: Caribbean Region

Job Level: Full-Time | Fully Remote (2-year renewable contract)

Job Summary

The Customer Acquisition Specialist at The Hive Careers is responsible for developing and executing strategies to attract new clients, expand the company's customer base, and strengthen client relationships through proactive outreach. This role works closely with the marketing and sales teams to generate leads, optimize conversion funnels, support client outreach initiatives, and ensure a seamless onboarding experience for new customers.

Key Responsibilities

Lead Generation: Identify and engage potential customers through various channels, including digital marketing, social media, email campaigns, networking events, and direct outreach.

Client Outreach: Conduct proactive outreach to prospective clients through email, phone calls, social platforms, and other communication channels to build relationships, introduce services, and convert leads into customers.

Marketing Funnel Optimization: Analyze and improve the customer journey from awareness to conversion, ensuring efficient processes that maximize acquisition rates.

Data Analysis: Monitor and evaluate key performance indicators (KPIs) related to customer acquisition and outreach efforts, providing regular reports and insights to guide strategic decisions.

Collaboration: Work closely with the marketing and sales teams to align acquisition strategies with overall business objectives and maintain consistent messaging across all platforms.

Customer Onboarding: Oversee the onboarding process for new clients, ensuring a positive experience that supports long-term relationships.

Market Research: Stay informed about industry trends, competitor activities, and customer preferences to identify new growth opportunities.

Budget Management: Manage acquisition budgets effectively, ensuring resources are allocated strategically to meet targets.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field

• Proven experience in customer acquisition, client outreach, sales, or marketing roles

• At least 3-5 years experience in B2B client acquisition

Key Skills

• Strong analytical skills with the ability to interpret data and make data-driven decisions

• Excellent communication and interpersonal skills

• Proficiency in CRM software and marketing tools

• Ability to work collaboratively in a team environment

• Self-motivated with a results-oriented approach

• Strong relationship-building and client engagement skill