Cultural Social Lead: Creator Partnerships & Activations

tubitv; Los Angeles (CA); Hybrid; USD 90,000 - 129,000; Full time

Benefits offered by this job

Medical/dental/vision

Insurance

401(k) plan

Paid time off

Flexible time off policy

Parental Leave Program

Bonus eligibility

Job summary

Tubi is hiring a Social Media Manager in Los Angeles to identify and execute cultural opportunities that keep us at the center of culture and close to fans. You will scout creators, communities, and moments, turning signals into partnerships and activations across trends, fandoms, and conversations.

You will lead social-first ideas, own end-to-end execution, and collaborate with Brand, Content, PR, CRM, and other teams to ensure credible, fan-first campaigns that feel unmistakably Tubi.

Qualifications

• 5+ years in social media, cultural marketing, experiential, creator marketing, community, or related field.
• Fluent in internet culture, fandoms, creators, and online communities.
• Creative thinker who turns observations into brand ideas and activations.
• Able to ideate and execute; turn cultural signals into actionable plans.
• Strong ability to balance culture relevance with brand fit.
• Excellent cross-functional collaborator and communicator.
• Passionate about entertainment and communities around TV/movies/creators.

Responsibilities

• Scout emerging creators, communities, fandoms, conversations, and cultural moments to form partnerships and activations.
• Develop social-first ideas and activations rooted in audience behavior and momentum.
• Lead community-driven programs across priority fandoms and sustained affinity beyond launches.
• Own opportunities from idea through execution, coordinating partners and timelines.
• Collaborate across Brand, Content, PR, CRM, B2B, and Creative Studio teams.
• Provide a clear point of view on where Tubi should participate and ensure brand fit.
• Evaluate activations to learn and guide future opportunities.

Skills

Social media

Creator marketing

Cultural marketing

Community building

Strategic thinking

Job description

Tubi is hiring a Social Media Manager in Los Angeles to identify and execute cultural opportunities that keep us at the center of culture and close to fans. You will scout creators, communities, and moments, turning signals into partnerships and activations across trends, fandoms, and conversations.

You will lead social-first ideas, own end-to-end execution, and collaborate with Brand, Content, PR, CRM, and other teams to ensure credible, fan-first campaigns that feel unmistakably Tubi.