CRO & Buyflow Optimization Lead Stamford (Hybrid)

TEKsystems

Stamford (CT)

Hybrid

USD 90,000 - 96,000

Part time

7 days ago
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Benefits offered by this job

Hybrid work arrangement

Job summary

TEKsystems is seeking a Manager of Buyflow Effectiveness to transform analytics into action. You will test, optimize, and evaluate website experiences, partnering with the Analytics & Reporting team to deliver performance insights across Digital Sales.

The role emphasizes experimentation, managing high volumes of tests, and translating results into actionable recommendations. The position requires strong data interpretation, forecasting, and reporting capabilities, with a focus on ecommerce

Qualifications

  • Amplitude proficiency and analytics experience.
  • Experience with Contentsquare for qualitative/quantitative insights.
  • Strong personalization and targeting capabilities.
  • Residential services / telecommunications domain experience.
  • Knowledge of Internet, Video and Home Phone products.
  • Strong customer journey and behavioral analysis skills.
  • Experience in ecommerce forecasting and modeling.

Responsibilities

  • Analyze website performance data to understand customer behavior and changes over time.
  • Establish baselines and measure pre- and post-launch performance for website changes and new experiences.
  • Partner with Analytics & Reporting to interpret Adobe Analytics data related to website behavior and performance.
  • Act as the primary point of contact for website-related performance reporting and insights requests.
  • Lead test-and-target efforts: setup, execution, measurement, analysis, and communication of results.
  • Analyze A/B testing, experiments, and personalization results to assess impact on behavior.
  • Translate experimentation data into clear conclusions and next actions.
  • Identify friction points and drop-offs across browsing/conversion journeys.
  • Provide comparative performance analysis across site experiences and test variants.
  • Deliver executive-ready reports summarizing performance trends and business impact.
  • Ensure testing outcomes are reviewed to support continuous optimization.
  • Create annual forecasts and models for ecommerce funnels.

Skills

Amplitude
Contentsquare
Personalization and targeting
Residential services / telecoms
Internet, Video, and Home Phone
Customer journey and behavioral分析
Ecommerce forecasting and modeling

Job description

TEKsystems is seeking a Manager of Buyflow Effectiveness to transform analytics into action. You will test, optimize, and evaluate website experiences, partnering with the Analytics & Reporting team to deliver performance insights across Digital Sales.

The role emphasizes experimentation, managing high volumes of tests, and translating results into actionable recommendations. The position requires strong data interpretation, forecasting, and reporting capabilities, with a focus on ecommerce

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