CRO & Digital Experience Lead — Hybrid Ecommerce

American Exchange Group; New York (NY); Hybrid; USD 100,000 - 120,000; Full time

Benefits offered by this job

Comprehensive Health & Wellness

401(k) Retirement Savings Plan

Generous Paid Time Off

Flexible Fridays

Tax-free commuter benefits

Exclusive employee merchandise

Job summary

Jonathan Adler is seeking a data-driven CRO & Digital Experience Manager to optimize the end-to-end customer journey across ecommerce touchpoints. You will lead CRO initiatives, plan experiments, and translate insights into revenue improvements.

Collaborate with ecommerce, marketing, brand creative, and finance to identify growth opportunities, develop hypotheses, and drive measurable improvements in conversion, engagement, and revenue. Hybrid onsite in Soho with Fridays remote.

Qualifications

• 5–8 years in CRO, digital experience optimization, growth marketing, or related field.
• Experience supporting Shopify sites and Global-E integrations.
• Proven success in planning and executing A/B testing programs.
• Strong UX/UI understanding and focus on usability.
• Proficient with Google Analytics 4.

Responsibilities

• Develop and execute a CRO strategy to improve conversion rates, reduce friction, and increase revenue.
• Plan, launch, and analyze A/B and multivariate tests across landing pages and checkout flows.
• Identify opportunities to improve website usability, navigation, and content hierarchy.
• Use GA4, Intelligems, and heatmaps to understand user behavior and gaps.
• Map customer journeys to reduce drop-offs and improve engagement and conversion.
• Translate data into actionable optimization roadmaps and hypotheses.
• Collaborate with dev, marketing, and content teams to scale winning tests.
• Establish KPIs, monitor funnels, and report test results and business impact.
• Explore personalization opportunities through audience segmentation.

Skills

A/B testing strategy

Analytics & data-driven decision

Cross-functional collaboration

UX/UI principles

Customer journey optimization

Tools

Google Analytics 4

Intelligems

Optimizely

VWO

Hotjar

Microsoft Clarity

ContentSquare

Job description

Jonathan Adler is seeking a data-driven CRO & Digital Experience Manager to optimize the end-to-end customer journey across ecommerce touchpoints. You will lead CRO initiatives, plan experiments, and translate insights into revenue improvements.

Collaborate with ecommerce, marketing, brand creative, and finance to identify growth opportunities, develop hypotheses, and drive measurable improvements in conversion, engagement, and revenue. Hybrid onsite in Soho with Fridays remote.