CRM Product Lead: Strategy, Adoption & AI-Driven Growth

Humana Inc; Salem (OR); Remote; USD 126,000 - 174,000; Full time

Benefits offered by this job

Bonus incentive plan

Medical, dental, vision

401(k)

Paid time off

Job summary

Humana Inc. is seeking a Provider CRM Lead to define the strategy, roadmap, and adoption of CRM capabilities that connect providers with data-driven insights.

You will partner across business, operations, digital, analytics, and technology teams to improve provider engagement, streamline workflows, and deliver actionable outcomes. The ideal candidate combines product management, CRM, and change leadership experience with translating priorities into scalable capabilities that boost provider

Qualifications

• Bachelor’s degree
• 8+ years experience leading CRM implementation
• 2+ years of project leadership experience
• Translate business priorities into product requirements, user stories, roadmaps, and delivery plans
• Experience partnering across business, operations, technology, analytics, and digital teams

Responsibilities

• Define and communicate the long-term CRM vision, strategy, and roadmap
• Lead end-to-end product lifecycle from discovery through delivery
• Own CRM platform capabilities including profiles, segmentation, lead management, campaigns, automation, reporting, and integrations
• Partner with engineering to define scalable architecture and platform enhancements
• Drive AI-driven personalization and automation adoption
• Ensure data quality, governance, privacy, and compliance standards

Skills

CRM strategy

Product management

Stakeholder management

Change leadership

Data-driven decisions

Education

Bachelor’s degree

Job description

Humana Inc. is seeking a Provider CRM Lead to define the strategy, roadmap, and adoption of CRM capabilities that connect providers with data-driven insights.

You will partner across business, operations, digital, analytics, and technology teams to improve provider engagement, streamline workflows, and deliver actionable outcomes. The ideal candidate combines product management, CRM, and change leadership experience with translating priorities into scalable capabilities that boost provider