CRM Marketing Manager — Personalization & Engagement

Fox Corporation; New York (NY); Hybrid; USD 74,000 - 87,000; Full time

Benefits offered by this job

Medical benefits

401(k) plan

Paid time off

Job summary

Fox News Media seeks an Associate Marketing Manager, CRM to build personalized, Braze-powered campaigns across email, push, and in-app messaging. You will work with Product, Data, Editorial, and Growth to improve audience engagement and loyalty, using first‑party data to drive relevant experiences.

Join a fast-paced newsroom environment where you will develop segmentation, testing, and reporting while ensuring brand and privacy standards are met.

Qualifications

• 2+ years of CRM, email, lifecycle, or engagement marketing experience.
• Experience building campaigns in Braze or similar platforms.
• Working knowledge of segmentation and personalization.
• Ability to interpret performance data and optimize engagement.

Responsibilities

• Build and launch multi-channel campaigns and journeys from segmentation to analysis.
• Use Braze to manage newsletters, push, and in-app messages.
• Develop segments from first‑party data and measure engagement impact.
• Set up A/B and multivariate tests and summarize results for leadership.
• Collaborate with Product, Editorial, Growth, and Analytics.

Skills

CRM marketing

Email campaigns

Lifecycle marketing

Braze experience

Data segmentation

Personalization

A/B testing

Analytics interpretation

SQL

Tools

Braze

Iterable

Salesforce Marketing Cloud

Klaviyo

Looker

Tableau

Job description

Fox News Media seeks an Associate Marketing Manager, CRM to build personalized, Braze-powered campaigns across email, push, and in-app messaging. You will work with Product, Data, Editorial, and Growth to improve audience engagement and loyalty, using first‑party data to drive relevant experiences.

Join a fast-paced newsroom environment where you will develop segmentation, testing, and reporting while ensuring brand and privacy standards are met.