CRM & Lifecycle Lead — Enterprise Email Orchestration

That British Chick; Miami (FL); On-site; USD 115,000 - 130,000; Full time

Job summary

That British Chick is sourcing a Freelance CRM and Lifecycle Marketing Lead for Royal Caribbean Group in Miami. This strategic role focuses on lifecycle marketing strategies, requiring strong CRM expertise and experience with Salesforce Marketing Cloud.

The position is contract-to-hire, expected to convert to full-time within three months, with a range of $115,000–$130,000 annually once converted. Candidates should be based in South Florida or willing to relocate and work on-site Monday through Thursday.

Qualifications

• 5+ years in CRM, lifecycle marketing, personalization, or journey orchestration.
• Hands-on experience with Salesforce Marketing Cloud or comparable platforms.
• Familiarity with CDPs such as Treasure Data.

Responsibilities

• Support enterprise personalization and journey orchestration programs.
• Operationalize omnichannel lifecycle and personalization strategies.
• Translate business needs into requirements and user stories.

Skills

CRM

lifecycle marketing

email strategy

Salesforce Marketing Cloud

journey orchestration

stakeholder collaboration

analytical mindset

Tools

Salesforce Marketing Cloud

CDPs

Job description

That British Chick is sourcing a Freelance CRM and Lifecycle Marketing Lead for Royal Caribbean Group in Miami. This strategic role focuses on lifecycle marketing strategies, requiring strong CRM expertise and experience with Salesforce Marketing Cloud.

The position is contract-to-hire, expected to convert to full-time within three months, with a range of $115,000–$130,000 annually once converted. Candidates should be based in South Florida or willing to relocate and work on-site Monday through Thursday.