CRM & Email Marketing Lead

Fanatics Inc; Conshohocken (Montgomery County); Hybrid; USD 70,000 - 90,000; Full time

Benefits offered by this job

Health and wellness programs

Flexible time off

Competitive 401k plan

Job summary

Fanatics Inc is seeking a CRM Manager to lead the email marketing channel, focusing on developing strategies that drive customer engagement and revenue growth. The ideal candidate will demonstrate exceptional abilities in managing campaigns and employing data-driven strategies for performance optimization.

With a commitment to a hybrid work environment, the role offers flexibility and requires collaboration with various stakeholders to align marketing initiatives with business objectives.

Qualifications

• 4+ years of experience in CRM/email marketing or digital marketing.
• Strong analytical mindset with attention to detail.
• Proven track record of success in driving revenue through email marketing.

Responsibilities

• Lead the email marketing channel and drive measurable business results.
• Develop and execute comprehensive email marketing strategies.
• Collaborate with internal stakeholders to enhance customer engagement.

Skills

Email marketing

Data analysis

Project management

CRM strategy

A/B testing

Interpersonal communication

Education

Bachelor’s degree in business, marketing, communications or related field

Tools

Email marketing software

CRM tools

Job description

Fanatics Inc is seeking a CRM Manager to lead the email marketing channel, focusing on developing strategies that drive customer engagement and revenue growth. The ideal candidate will demonstrate exceptional abilities in managing campaigns and employing data-driven strategies for performance optimization.

With a commitment to a hybrid work environment, the role offers flexibility and requires collaboration with various stakeholders to align marketing initiatives with business objectives.