Creator Marketing & Growth Operations Specialist

TikTok; Los Angeles (CA); On-site; MXN 600,000 - 900,000; Full time

Job summary

TikTok is seeking a results-driven marketer to grow our Creator ecosystem in Mexico City. You will strategize and execute go-to-market initiatives, analyzing channels and communities to tailor creator support and brand collaborations.

You’ll work closely with cross-functional teams to scale impact and maintain a strong creator community. Responsibilities include designing matchmaking programs, conducting creator research, and translating insights into compelling marketing pieces, with a focus on

Qualifications

• 4+ years in growth/brand/content marketing or related roles.
• Hands-on production and data work focused on social creators.
• Storytelling and copywriting skills.
• Knowledge of TikTok and content creators.
• Ability to produce content independently when needed.
• Experience with creative tools (design/video software).
• English level: intermediate or higher.

Responsibilities

• Lead TikTok Shop Creator Incubation and Growth Program.
• Design Creator Matchmaking to connect creators with brands.
• Conduct creator research, interviews, webinars and events.
• Optimize creator ecosystem via product and operations strategy.
• Identify growth levers, communication gaps and opportunities per segment.
• Translate channel and community performance findings into creative briefs.
• Build message frameworks by creator journey stage and land them on concrete pieces.
• Produce marketing pieces that execute the strategy with creative quality and branded voice.
• Design and run marketing experiments with clear metrics before scaling.
• Coordinate with freelancers, agencies and internal design/video team for on-time deliverables.
• Manage monthly editorial calendar aligned to milestones and e‑commerce seasons.
• Adapt global/regional materials to the context of the Mexican market.

Skills

4+ years experience in growth/brand/​d

Hands-on production & data focus

Storytelling & copywriting

TikTok knowledge

Content creation ability

Experience with creative tools

English level (intermediate+)

Tools

Creative tools

Video design tools

Job description

TikTok is seeking a results-driven marketer to grow our Creator ecosystem in Mexico City. You will strategize and execute go-to-market initiatives, analyzing channels and communities to tailor creator support and brand collaborations.

You’ll work closely with cross-functional teams to scale impact and maintain a strong creator community. Responsibilities include designing matchmaking programs, conducting creator research, and translating insights into compelling marketing pieces, with a focus on