Coordinator - Marketing

Bally’s Corporation; Marquette (IA); On-site; USD 19,000 - 28,000; Full time

Job summary

Bally's Corporation seeks a marketing coordinator to assist with campaigns, promotions, and events at our property. You will help execute communications, manage schedules, and collaborate with multiple departments to maximize guest engagement.

Responsibilities include coordinating advertising, maintaining calendars, and supporting the Player’s Club program while ensuring brand and regulatory compliance. This role requires flexibility for varied shifts.

Qualifications

• High school diploma or GED preferred.
• Experience in marketing, promotions, hospitality, gaming, or related experience preferred.
• Must be able to obtain and maintain required gaming license.
• Must be available to work varying shifts, including nights, weekends, and holidays.

Responsibilities

• Assist with development, coordination, and execution of marketing campaigns, promotions, special events, and player development programs.
• Coordinate advertising schedules and ensure marketing materials are distributed accurately and on time.
• Maintain marketing calendars, promotional schedules, and event timelines.
• Work with vendors, media partners, and internal departments to support marketing initiatives and special events.
• Create, proofread, and distribute marketing communications, including email campaigns, digital signage, social media content, and promotional materials.
• Ensure all marketing materials comply with company standards, brand guidelines, and regulatory requirements.
• Coordinate promotional giveaways, drawings, and events, including setup, logistics, and follow-up reporting.
• Assist in tracking and analyzing the effectiveness of marketing campaigns and promotions.
• Maintain accurate records of marketing expenditures, invoices, and budgets assigned.
• Support Player's Club and guest loyalty initiatives through effective communication and promotional execution.
• Represent the property at community events, trade shows, and sponsorship activities as needed.
• Assist with website content updates and social media engagement.
• Collaborate with Operations, Food & Beverage, Gaming, and other departments to maximize promotional effectiveness and guest satisfaction.
• Respond to guest inquiries related to promotions, events, and marketing programs.
• Maintain confidentiality of guests and company information.
• Perform other duties as assigned by the Marketing Manager or Director.

Skills

Communication

Customer service

Organization

Attention to detail

Creativity

Teamwork

Education

High school diploma or GED

Job description

Responsibilities

• Assist with the development, coordination, and execution of marketing campaigns, promotions, special events, and player development programs.
• Coordinate advertising schedules and ensure marketing materials are distributed accurately and on time.
• Maintain marketing calendars, promotional schedules, and event timelines.
• Work with vendors, media partners, and internal departments to support marketing initiatives and special events.
• Create, proofread, and distribute marketing communications, including email campaigns, digital signage, social media content, and promotional materials.
• Ensure all marketing materials comply with company standards, brand guidelines, and regulatory requirements.
• Coordinate promotional giveaways, drawings, and events, including setup, logistics, and follow-up reporting.
• Assist in tracking and analyzing the effectiveness of marketing campaigns and promotions.
• Maintain accurate records of marketing expenditures, invoices, and budgets assigned.
• Support Player's Club and guest loyalty initiatives through effective communication and promotional execution.
• Represent the property at community events, trade shows, and sponsorship activities as needed.
• Assist with website content updates and social media engagement.
• Collaborate with Operations, Food & Beverage, Gaming, and other departments to maximize promotional effectiveness and guest satisfaction.
• Respond to guest inquiries related to promotions, events, and marketing programs.
• Maintain confidentiality of guests and company information.
• Perform other duties as assigned by the Marketing Manager or Director.

Qualifications

• A high school diploma or GED equivalent is preferred.
• Experience in marketing, promotions, hospitality, gaming, or related experience preferred.
• Must be able to obtain and maintain required gaming license.
• Must be available to work varying shifts, including nights, weekends, and holidays.

Competencies

• Communication Skills – Clearly communicates information verbally and in writing to guests, team members, vendors, and community partners.
• Customer Service Orientation – Demonstrates a commitment to providing exceptional guest service and creating positive experiences.
• Organization and Planning – Effectively prioritizes tasks, manages multiple projects, and meets deadlines in a fast-paced environment.
• Attention to Detail – Ensures accuracy and quality in promotional materials, communications, event planning, and reporting.
• Creativity and Innovation – Generates new ideas and approaches to support marketing campaigns, promotions, and guest engagement.
• Teamwork and Collaboration – Builds positive working relationships and works effectively with cross-functional teams. Adaptability and Flexibility – Responds positively to changing priorities, business needs, and unexpected challenges.

A casino environment exposed to bright flashing lights, noise, smoke and varied temperatures. Use of elevator and stairs. Ability to stand, walk, bend, and lift up to 25 pounds occasionally.

Target Salary Range

• $17.00

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

Requirements

Role requirements

• Employment

About Bally's

We're Bally's, and we've always been born to entertain.

Since the Ballyverse began way back in 1932, we've been creating engaging experiences everywhere, in a way that's accessible for everyone. Across Casinos & Resorts, Interactive, and Corporate, from the gaming floor to peoples' phones, we bring the thrill wherever our customers want to play.

But none of it would be possible without our people. Our team of 11,500 diverse minds who love what they do, celebrate each other's wins, and find fun in creating moments that matter. Whether you're energized by guest connection, technical innovation, or both, there's a place for you at Bally's.