Conversion Copywriter for Healthcare Lead Gen

Method Recruiting, a 3x Inc. 5000 company; United States; On-site; USD 70,000 - 110,000; Full time

Job summary

Method Recruiting is partnering with a healthcare lead-generation client to hire a Direct Response Copywriter who turns high-intent traffic into action. This role focuses on conversion-driven copy for paid search and landing pages, with scripting for YouTube and other channels.

You’ll use audience insights and performance data to craft compelling, credible messaging that drives measurable results. The ideal candidate writes for competitive, regulated environments, demonstrates ownership, and

Qualifications

• Proven track record in high‑conversion direct response copy.
• Experience writing for paid search and landing pages.
• Ability to translate search intent into compelling messages.

Responsibilities

• Write conversion-focused copy for paid search campaigns and landing pages
• Develop scripts and messaging for YouTube and other performance channels
• Turn search intent and audience insights into compelling messaging
• Partner with performance marketing to test new angles, offers, headlines, CTAs, and page concepts
• Use data to understand what resonates and improve copy over time
• Evolve messaging across the full acquisition journey
• Handle sensitive topics thoughtfully while driving action
• Contribute to shaping the direct-response strategy

Skills

Direct-response copywriting

Paid acquisition copy

Landing page copy

Conversion testing

Data-driven decision making

Job description

Method Recruiting is partnering with a healthcare lead-generation client to hire a Direct Response Copywriter who turns high-intent traffic into action. This role focuses on conversion-driven copy for paid search and landing pages, with scripting for YouTube and other channels.

You’ll use audience insights and performance data to craft compelling, credible messaging that drives measurable results. The ideal candidate writes for competitive, regulated environments, demonstrates ownership, and