Content Strategist / Senior Content Strategist

Democracy Forward; Washington (District of Columbia); Hybrid; USD 60,000 - 80,000; Full time

Job summary

Democracy Forward seeks a Content Strategist to enhance their social media presence and engage supporters. The role involves developing content strategies, managing social media operations, and analyzing performance metrics. This full-time position allows for some remote work but requires in-office presence.

Qualifications

• 2-4 years experience for Content Strategist, 5-7 years for Senior Content Strategist.
• Experience in social media programs, preferably in advocacy.

Responsibilities

• Develop creative content strategies for social media platforms.
• Manage day-to-day operations of social media channels.
• Track and analyze social media performance metrics.

Skills

Social Media Management

Content Strategy

Community Engagement

Video Content Creation

Job description

Content Strategist / Senior Content Strategist

Washington, District of Columbia, United States

Position Summary:

Democracy Forward is seeking Content Strategists to help tell the story of our work across social platforms, grow our base of supporters, and advance the fight for democracy. The position is part of the Policy & Public Affairs team and reports to the Director of Digital Strategy.

We’re looking for someone who can shape a compelling narrative across platforms and turn complex legal work into accessible, engaging stories. You’ll be responsible for the day-to-day management of our social media presence and help set and execute a long-term content strategy that reflects our values, voice, and vision.

This position is full-time. Democracy Forward’s office is located in Washington, DC. While this position offers flexibility to work remotely, it requires regular in-office presence of at least eight (8) days per month (averaging about 2 times per week) to effectively support the nature of the role.

Key Responsibilities:

• Develop creative, platform-specific content strategies to engage, inform, and activate audiences across Democracy Forward’s social platforms.
• Manage the day-to-day operations and posting schedules of all our social media platforms, including Instagram, TikTok, X/Twitter, Bluesky, Facebook, YouTube, and LinkedIn, while advising on best practices and platforms to consider.
• Lead growth and experimentation on emerging platforms, particularly video-first channels, and build processes to regularly create and deploy compelling short-form video content.
• Write social media copy that aligns with our brand and voice — from real-time updates to evergreen explainers to campaign-driven storytelling.
• Oversee community management efforts, responding to and engaging with supporters, opinion leaders, and grassroots donors in real time to build relationships and increase reach.
• Track, analyze, and report on social media performance metrics to guide strategy, optimize content, and communicate impact to internal stakeholders.
• Maintain a deep knowledge of, and curiosity about, the work we do, spotting opportunities for engagement and collaborating with our experts to communicate their work across platforms.

Qualifications:

• For Content Strategist: 2–4 years of experience managing or contributing to social media programs, preferably in a mission-driven, campaign, or advocacy setting.
• For Senior Content Strategist: 5–7 years of experience, including leading digital content strategy and managing social media channels in a high-stakes environment.
• Demonstrated ability to craft and implement messaging strategies that engage, persuade, and mobilize audiences in support of a cause.
• Deep knowledge of current and emerging best practices across social platforms, especially video-forward platforms like TikTok and Instagram Reels.
• Experience creating video content is strongly preferred, including scripting, filming, editing, and/or appearing on camera.
• Experience using analytics tools to evaluate performance and guide decision-making.
• A collaborative approach and proactive mindset with a desire to grow platforms, test new formats, and bring strategic recommendations to leadership.
• Well-developed collaborative and interpersonal skills including demonstrated self-awareness, commitment to diversity and inclusivity, and ability to work with colleagues and stakeholders across diverse cultures and backgrounds.
• Commitment to workplace inclusion and ability to contribute affirmatively to a just and equitable workplace culture.

The salary range for the Content Strategist position is $60,000-$80,000 and $90,000 - $110,000 for the Senior Content Strategist, plus excellent benefits. Compensation is commensurate with experience.

Democracy Forward is an equal opportunity employer. We value a diverse workforce and an inclusive culture. We encourage applications from all qualified individuals. We strongly encourage people of color; lesbian, bisexual, transgender, queer, and intersex people; women; people with disabilities; and veterans to apply. Please note that all lawyer positions require a law degree and active membership in the bar of a state or the District of Columbia.

Not sure you meet all of our qualifications? Research shows that men apply for jobs when they meet an average of 60% of the criteria. Yet women and other people who are systematically marginalized tend to only apply if they meet every requirement. If you believe that you could excel in this role, we encourage you to apply. We are dedicated to considering a broad array of candidates, including those with diverse workplace experiences and backgrounds. Whether you are new to mission-based legal and policy work, returning to work after a gap in employment, or simply looking to transition or take the next step in your career path, we welcome the opportunity to have you on our radar. Please include in your cover letter the nature of your interest in legal and policy work promoting democracy and progress and what you hope to bring to our team and the role for which you are applying.

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