Content Marketing Lead — B2B SaaS, Hybrid Role

Midwest Startups; Chicago (IL); Hybrid; USD 90,000 - 130,000; Full time

Job summary

Continuum in the Chicago area is seeking a Content Manager to own content strategy and execution across thought leadership, articles, customer stories, newsletters, social media, and sales materials. You will interview experts, ghostwrite for leadership, and optimize content for discovery as part of a fast-moving startup environment.

You’ll collaborate across leadership, product, sales, and customer success to build a repeatable publishing program, manage the editorial calendar, and drive

Qualifications

• 4–7+ years of experience in content marketing or a related B2B marketing role.

Responsibilities

• Develop and manage Continuum’s content strategy and editorial calendar across enterprise and product-led marketing programs.
• Write, edit, and publish articles, newsletters, customer stories, website copy, sales materials, event content, and other assets.
• Interview customers, industry experts, and internal subject matter experts to uncover insights and stories.
• Ghostwrite thought leadership content for leadership while preserving each person’s voice.
• Manage regular publishing for the company LinkedIn presence and newsletter.
• Lead content SEO efforts to improve search visibility and content discovery.
• Partner with Product, Sales, Customer Success, and Marketing to identify content opportunities.
• Turn interviews, research, webinars, podcasts into content formats.
• Own content distribution plans and measure performance.

Skills

Strong writing

Editorial judgment

Content calendar management

Interviewing customers/experts

Ghostwriting for executives

SEO

CMS experience (HubSpot)

Analytics & reporting

Project management

Tools

HubSpot

CMS platforms

SEO tools

Job description

Continuum in the Chicago area is seeking a Content Manager to own content strategy and execution across thought leadership, articles, customer stories, newsletters, social media, and sales materials. You will interview experts, ghostwrite for leadership, and optimize content for discovery as part of a fast-moving startup environment.

You’ll collaborate across leadership, product, sales, and customer success to build a repeatable publishing program, manage the editorial calendar, and drive