Content Marketing Manager

Midwest Startups; Chicago (IL); Ibrido; USD 90.000 - 130.000; Tempo pieno

Descrizione del lavoro

Continuum in the Chicago area is seeking a Content Manager to own content strategy and execution across thought leadership, articles, customer stories, newsletters, social media, and sales materials. You will interview experts, ghostwrite for leadership, and optimize content for discovery as part of a fast-moving startup environment.

You’ll collaborate across leadership, product, sales, and customer success to build a repeatable publishing program, manage the editorial calendar, and drive

Competenze

• 4–7+ years of experience in content marketing or a related B2B marketing role.

Mansioni

• Develop and manage Continuum’s content strategy and editorial calendar across enterprise and product-led marketing programs.
• Write, edit, and publish articles, newsletters, customer stories, website copy, sales materials, event content, and other assets.
• Interview customers, industry experts, and internal subject matter experts to uncover insights and stories.
• Ghostwrite thought leadership content for leadership while preserving each person’s voice.
• Manage regular publishing for the company LinkedIn presence and newsletter.
• Lead content SEO efforts to improve search visibility and content discovery.
• Partner with Product, Sales, Customer Success, and Marketing to identify content opportunities.
• Turn interviews, research, webinars, podcasts into content formats.
• Own content distribution plans and measure performance.

Conoscenze

Strong writing

Editorial judgment

Content calendar management

Interviewing customers/experts

Ghostwriting for executives

SEO

CMS experience (HubSpot)

Analytics & reporting

Project management

Strumenti

HubSpot

CMS platforms

SEO tools

Descrizione del lavoro

Continuum · Chicago area · Full-time, hybrid Reports to: Head of Marketing Works closely with: Leadership, Product, Sales, Customer Success

About Continuum Continuum is disrupting an untapped, winner-take-all, $22B+ market of B2B reverse logistics. We are the first and only network-deployed platform that solves complex multi-party returns, warranties, and repairs across supply chains. Our mission: if a product moves up the supply chain in B2B distribution or manufacturing, we own it.

The role We’re looking for a Content Manager to own content strategy and execution across thought leadership, articles, customer stories, newsletters, social media, and sales and event materials. This person will help turn our expertise, customer insights, and product capabilities into content that builds awareness, earns trust, and creates demand across our enterprise and product-led businesses. This role requires someone who can understand complex topics, find the compelling story, and write clearly for a specific audience. We’re looking for someone who asks thoughtful questions, develops a point of view, and brings original ideas to what we publish. You’ll be responsible for building a consistent publishing program, interviewing subject matter experts and customers, ghostwriting for leadership, and making our content easier to discover through search engines and AI-generated answers. You’ll support content across our products, adapting the message and format to each audience. The right person brings strong editorial judgment, excellent writing skills, curiosity, and a clear sense of ownership. This is a hands‑on role in a fast-moving startup environment. You must be comfortable building new processes, managing competing priorities, working with busy subject matter experts, and taking content from an initial idea through publication and distribution.

Responsibilities Develop and manage Continuum’s content strategy and editorial calendar across enterprise and product-led marketing programs.

• Write, edit, and publish articles, newsletters, customer stories, website copy, sales materials, event content, and other assets that support awareness, education, and pipeline generation.
• Interview customers, industry experts, and internal subject matter experts to uncover useful insights, compelling stories, and original perspectives.
• Ghostwrite thought leadership and LinkedIn content for Continuum’s leadership and subject matter experts, including Alex and Rawan, while preserving each person’s voice.
• Manage regular publishing for Continuum’s company LinkedIn presence and newsletter.
• Lead answer engine optimization (AEO) and content SEO efforts, identifying the questions our audiences are asking and creating credible, useful content that helps Continuum get discovered.
• Partner closely with Product, Sales, Customer Success, and Marketing to identify content opportunities based on customer needs, buying questions, industry developments, and product priorities.
• Support campaigns across our products with content tailored to each audience and stage of the customer journey.
• Turn interviews, research, webinars, podcasts, and customer conversations into multiple useful content formats.
• Own content distribution plans so each asset reaches the right audience through relevant channels.
• Track and report on content performance, including search visibility, relevant traffic, engagement, inquiries, and contribution to pipeline.
• Build repeatable processes for content briefs, interviews, reviews, approvals, publishing, and performance reporting.

Qualifications 4–7+ years of experience in content marketing or a related B2B marketing role.

• Strong portfolio demonstrating clear writing, original thinking, and the ability to make complex topics understandable.
• Experience owning a content calendar and consistently taking work from idea through publication and distribution.
• Experience interviewing subject matter experts and customers and turning those conversations into compelling content.
• Experience ghostwriting for executives or other subject matter experts.
• Experience in SEO and an understanding of how content is discovered through AI search and answer engines.
• Ability to connect content priorities to audience needs, business goals, and measurable outcomes.
• Comfortable working in a CMS, HubSpot or a similar marketing platform, and analytics tools.
• Strong project management skills and attention to detail.
• Comfortable working in a fast-paced startup environment and driving work forward independently.
• Industry experience within wholesale distribution, manufacturing, B2B SaaS, or logistics and supply chain is a plus.

Traits We’re Looking For Curious and willing to dig into unfamiliar topics

• Strong writer with sound editorial judgment
• Proactive and resourceful
• Highly organized and consistent about deadlines
• Comfortable asking questions and challenging vague ideas
• Able to capture different voices without losing clarity
• Clear and collaborative communicator
• Audience-minded and commercially aware
• Strong sense of ownership
• Willing to be hands‑on

Why join Continuum? Shape the company, not just the role. Continuum is creating a category that doesn't exist yet. You'll help define how the market talks about it: the language, the stories, and the point of view.

• Write about problems that matter. Our customers deal with complex returns, warranties, and repairs across supply chains. You'll turn that complexity into clear, useful content that helps distributors and manufacturers make sense of it.
• Direct access to the experts. You'll work side by side with leadership, customers, and subject matter experts, and help bring their thinking to a wider audience.
• Build the program, not just the posts. You'll own the editorial calendar, the publishing process, and how we measure what works, from search and AI-generated answers to pipeline.
• You'll work alongside experienced operators. This is a team of people who have built and scaled before. You'll be sharpened by peers who challenge you, not the only operator in the room.

Compensation and benefits

• Annual bonus: Paid on top of base salary.
• Benefits: A comprehensive benefits plan, including health insurance and unlimited PTO.

This range reflects our good‑faith estimate of the base salary for this role. Where an offer lands within it depends on experience, skills, and scope. We have flexibility for the right candidate: if your background fits a more senior level, we'll talk with you about that level and its pay range.

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