Communications Coordinator

Delgado Community College; New Orleans (LA); On-site; USD 55,000 - 75,000; Full time

Job summary

Delgado Community College is seeking a role focused on communication and data management to enhance outreach to prospective students and applicants. The position includes developing targeted email and text communications, templates, and filters within the student information system, and coordinating social media to support recruitment campaigns.

The role also involves maintaining the Enrollment Dashboard with insights into the enrollment funnel, event promotions, confirmations, and follow-up

Responsibilities

• Manage Delgado's communication technology and develop direct email/text communications for prospective students and applicants.
• Create and implement recruitment messages, email templates, and filters in the student database.
• Coordinate social media campaigns to align with prospect emails.
• Test and use data analytics to improve communication campaigns.
• Maintain Enrollment Dashboard data on prospect and applicant progress through enrollment.
• Support marketing/communications across college departments.
• Additional duties assigned by supervisor.

Job description

Communication & Data Management Role

Manages Delgado's communication technology. Develops comprehensive direct email/text communication for prospective students and applicants. Responsible for creating and implementing recruitment messages, including creating email templates and filters in the student database. Coordinates social media campaigns to align with prospect and applicant emails. Tests and uses data and analytics to improve communication campaigns. Works in coordination with other departments across the college in a manner that complements the college’s overall marketing and communications efforts. Data Dashboard Coordinator Responsible for maintaining Enrollment Dashboard Data including prospect and applicant progress through the enrollment process via communication. This includes but is not limited to, the enrollment funnel, event promotion, confirmations, and follow-up. Additional duties assigned by the supervisor.