Commercial Growth Lead — Omni-Channel Strategy

Nestlé; Arlington (VA); On-site; USD 130,000 - 170,000; Full time

Benefits offered by this job

401k with company match

Healthcare coverage

Performance-based incentives

Job summary

Nestlé USA is seeking a Manager, Commercial Development to translate strategic vision into actionable plans that drive category growth, customer partnership, and executional excellence across channels. This role emphasizes omni-channel activation, CAP development, and collaboration across Sales, Marketing, Finance, and Supply Chain to align priorities and deliver measurable business impact.

As a key commercial leader, you will drive WIC strategy and support medical marketing initiatives to grow

Qualifications

• Bachelor’s degree required.
• Minimum 4 years of experience in Sales or Marketing.
• Preferred experience includes WIC-approved products, engagement with state WIC agencies, and medical marketing initiatives.
• Ability to collaborate effectively in cross-functional environments.
• Knowledge of core business processes (e.g., Sales/Distribution, Customer Planning and Leading, Financial Reporting, Training, HR Policies, Traceability, Quality Fundamentals).
• Knowledge of Strategic and Integrated Commercial Planning process.

Responsibilities

• Accountable for achieving sales volume, market share growth, and trade spend targets for assigned categories/segments.
• Integrate internal priorities and insights into actionable commercial strategies.
• Co-create 4P strategies (Product, Price, Promotion, Placement) in partnership with cross-functional teams.
• Leverage consumer and shopper insights to inform planning and execution.
• Champion a culture of insight-driven decision-making and continuous learning.
• Develop and refine channel strategies that reflect market dynamics and growth opportunities.
• Partner with Strategic Planning Managers to align channel priorities with long-term strategic goals.
• Lead the creation and deployment of Commercial Action Plans (CAP) to enable execution across national and channel plans.
• Translate long-range strategies into short- and midterm commercial plans that reflect both internal priorities and external market dynamics.
• Drive omni-channel planning and activation, ensuring consistency and relevance across physical and digital touchpoints.

Skills

Sales & Marketing

Cross-functional collaboration

Strategic planning

Channel strategy

Education

Bachelor’s degree

Job description

Nestlé USA is seeking a Manager, Commercial Development to translate strategic vision into actionable plans that drive category growth, customer partnership, and executional excellence across channels. This role emphasizes omni-channel activation, CAP development, and collaboration across Sales, Marketing, Finance, and Supply Chain to align priorities and deliver measurable business impact.

As a key commercial leader, you will drive WIC strategy and support medical marketing initiatives to grow