Client-Facing Digital Media Analytics Lead

Jobtailor

Minneapolis (MN)

On-site

USD 90,000 - 130,000

Full time

4 days ago

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Job summary

Jobtailor is seeking a senior digital media analytics professional to partner with major clients in a matrixed environment. You will drive performance insights, optimize media investments, and translate complex data into actionable recommendations for stakeholders at Target and beyond.

Ideal candidates bring 7+ years in analytics/consulting, strong Excel/PowerPoint skills, and fluency with tools like Adobe Analytics, Google Analytics, and Tableau. Travel to major markets will be required.

Qualifications

Minimum 7 years of proven digital media analytics or consulting, marketing experience, or equivalent experience engaging directly with clients.
Strong analytical skills to uncover performance drivers and communicate findings and recommendations clearly and concisely.
In-depth understanding of the digital media marketplace.
Proven experience with incrementality and multi-touch attribution methodologies.
Ability to operate in a matrixed environment, including close partnership with the Sales organization.
Methodical, well-organized, and detail-oriented.
Passion to drive results and thrive in an ambiguous environment.
Excellent written and verbal communication skills.
Advanced knowledge of Microsoft Excel and PowerPoint.
Experience with data visualization tools such as Domo, Data Studio, and Tableau.
Experience with web analytics tools such as Adobe Analytics, Google Analytics, and Webtrends.
Preference for candidates based in Chicago, New York City, Atlanta, Los Angeles, or Minneapolis.
Ability to travel frequently to support local clients.
No relocation offered.
Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target

Responsibilities

Engage directly with one of Roundel's largest, multifaceted clients.
Show how media investments are performing and driving the client's overall business at Target.
Identify ways to optimize and grow the client's media investment.
Bring innovation to clients.
Elevate clients' understanding of the Target guest.
Serve as a strategic data and media expert and critical thought partner.
Support vendor, merchandising, and marketing priorities.
Partner closely with the Sales organization in a matrixed environment.
Report to a Senior Manager, Performance and Insights.
Travel frequently to support local clients.
Perform duties that may change due to business needs.