Chief Revenue & Commercial Strategy Leader

Corporate-Hospitality; Denver (CO); On-site; USD 190,000 - 200,000; Full time

Job summary

Northwood Hospitality is seeking the Vice President of Revenue Generation to unite revenue management, sales, marketing, and distribution across our portfolio. This senior leader sets portfolio-wide direction and coaches property teams, turning data into pricing and demand decisions that deliver measurable results.

You will partner with Finance and Operations to forecast, budget, and improve RevPAR, ADR, occupancy, and total revenue across rooms, F&B, meetings, and events.

Qualifications

• Bachelor's degree in Hospitality Management, Business, Marketing, Finance, or a related field.
• 12+ years of progressive hotel commercial experience, including at least 5 years leading revenue, sales, or marketing across multiple properties.
• Proven track record of growing RevPAR and market share in a management company or multi-property environment.
• Deep expertise in revenue management systems, forecasting, pricing strategy, and distribution.
• Experience working within major brand standards (Marriott, Hilton, IHG) and independent properties.
• Strong financial acumen and ability to translate data into clear strategy.
• Exceptional communication and executive presence, with experience presenting to owners and asset managers.
• Ability to travel across the portfolio.

Responsibilities

• Unify revenue management, sales, marketing, and distribution into one commercial strategy across the portfolio.
• Develop and execute an enterprise revenue strategy to grow RevPAR, ADR, occupancy, and total revenue across properties.
• Set annual revenue budgets and forecasts with Finance and property leadership, and own performance against targets.
• Monitor market positioning and improve RevPAR index (RGI) in each market.
• Lead revenue management including pricing strategy, demand forecasting, and inventory controls.
• Oversee the adoption of revenue tech like RMS, CRS, and BI tools.
• Provide strategic direction to property sales teams across segments.
• Drive group and catering revenue via deployment strategies and CRM discipline.
• Build relationships with corporate accounts, planners, and brand partners.
• Optimize channel mix and direct bookings, manage OTA strategy, and contracts.
• Lead digital marketing, website performance, and e-commerce strategy.
• Maximize value of loyalty programs and marketing funds.
• Lead, hire, and develop a high-performing commercial team.
• Foster a data-informed culture linking commercial decisions to guest experience.

Skills

Revenue leadership

Pricing strategy

Forecasting

Cross-functional leadership

Executive presence

Brand standards experience

Data-driven decision making

Travel flexibility

Education

Bachelor's degree in Hospitality Management or related field

Tools

RMS

CR M / BI tools

Distribution systems

Job description

Northwood Hospitality is seeking the Vice President of Revenue Generation to unite revenue management, sales, marketing, and distribution across our portfolio. This senior leader sets portfolio-wide direction and coaches property teams, turning data into pricing and demand decisions that deliver measurable results.

You will partner with Finance and Operations to forecast, budget, and improve RevPAR, ADR, occupancy, and total revenue across rooms, F&B, meetings, and events.