Channel Growth & Partner Marketing Lead

Loopedn; United States; A distancia; USD 100.000 - 140.000; Jornada completa

Descripción de la vacante

Loopedn is seeking a Channel Marketing Manager to drive partner marketing initiatives across our ecosystem of VARs, distributors, OEMs, and strategic alliances. You will develop and execute joint go-to-market programs that generate demand, accelerate pipeline, and strengthen partner engagement.

The role collaborates with Channel Sales, Marketing, Demand Generation, Sales, and Operations to grow partner-led revenue, manage MDF, events, campaigns, and reporting in Salesforce.

Formación

• 5+ years of B2B technology marketing experience.
• 2+ years of channel, partner, or alliance marketing experience in technology.
• Experience working with VARs, distributors, OEMs, or strategic technology partners.
• Strong experience managing integrated demand generation campaigns, events, webinars, and field marketing programs.
• Experience managing marketing budgets, forecasting, and investment planning.
• Experience managing MDF programs and evaluating ROI.
• Proficiency with Salesforce CRM and marketing automation platforms.
• Strong project management and organizational skills with multiple priorities.
• Excellent communication, presentation, and stakeholder management skills.

Responsabilidades

• Develop and execute integrated marketing programs with VARs, distributors, OEMs, and strategic partners that align partner objectives with company revenue goals.
• Manage MDF, partner marketing calendars, campaign execution, and performance tracking.
• Drive awareness, demand generation, and pipeline creation through co-branded marketing activities.
• Work cross-functionally with Channel Sales, Marketing, Sales, Product Marketing, and Operations teams to execute successful partner programs.
• Build and maintain strong relationships with partner marketing stakeholders to drive engagement and business results.

Conocimientos

B2B technology marketing

Channel/partner marketing

Campaign management

Project management

Stakeholder management

Communication & presentation

Herramientas

Salesforce CRM

Marketing automation platforms

Descripción del empleo

Loopedn is seeking a Channel Marketing Manager to drive partner marketing initiatives across our ecosystem of VARs, distributors, OEMs, and strategic alliances. You will develop and execute joint go-to-market programs that generate demand, accelerate pipeline, and strengthen partner engagement.

The role collaborates with Channel Sales, Marketing, Demand Generation, Sales, and Operations to grow partner-led revenue, manage MDF, events, campaigns, and reporting in Salesforce.