Category Growth Lead — Shop Platform

TikTok; Los Angeles (CA); On-site; USD 151,000 - 258,000; Full time

Job summary

TikTok Shop is seeking a growth-focused leader in the US to drive the go-to-market strategy, prioritize key initiatives, and build a team of category managers. You will identify business needs, partner with cross-functional teams, and allocate resources to sustain growth.

You will manage a category team to attract brand principals, distributors, and merchants, shape growth strategy, and foster long-term partnerships with brands at scale.

Qualifications

• Experience in e-commerce business.
• Experience as a people manager, managing a significant team size.
• Proven track record of meeting and exceeding sales goals.
• Sales and business development skills, understanding B2B and B2C funnels.
• Experience recruiting, hiring, onboarding and developing talent.

Responsibilities

• Manage a category team to acquire brand principals, distributors, and merchants to support category growth at scale.
• Craft overall strategy to deliver growth for the business - define goals, identify opportunities and design approach.
• Discover innovative collaborative models that fit into merchants' short-term and long-term development plans, and invest platform resources effectively and efficiently.
• Solve key challenges in business growth by strong collaboration with cross-functional teams.
• Employ a consultative approach by offering strategic content, creator/affiliate/agency partner, merchandising, and logistical solutions to all clients.
• Update active clients on TikTok Shop product developments and new promotional opportunities.
• Represent TikTok Shop at industry events and brand summits and foster long-term partnerships with brands that help scale the category

Skills

E-commerce experience

People management

Sales and business development

Leadership

Cross-functional collaboration

Job description

TikTok Shop is seeking a growth-focused leader in the US to drive the go-to-market strategy, prioritize key initiatives, and build a team of category managers. You will identify business needs, partner with cross-functional teams, and allocate resources to sustain growth.

You will manage a category team to attract brand principals, distributors, and merchants, shape growth strategy, and foster long-term partnerships with brands at scale.