Campus Housing Leasing & Marketing Assistant

COCM; Salisbury (MD); On-site; USD 28,000 - 31,000; Full time

Benefits offered by this job

Competitive benefits package

Job summary

Capstone On-Campus Management (COCM) seeks an Office Assistant at University Park Apartments, Salisbury University. The role supports leasing, tours, renewal programs, and community engagement, with a focus on occupancy targets and marketing execution.

Hourly wage in the $20.00–$22.50 range with a comprehensive benefits package. This non-exempt, on-site position reports to the Director of Affiliated Housing and includes campus outreach responsibilities.

Qualifications

• High school diploma or GED.
• 1-2 years of clerical or property management office operations.
• Experience with social media management, marketing and community tours.
• Experience with Microsoft Word, Excel and Outlook.
• Strong leadership and communication skills.
• Knowledge of fair housing regulations.
• Ability to analyze occupancy data and develop strategic plans.
• Ability to move and lift up to 35 pounds.

Responsibilities

• Assist leasing activities such as lead follow-up, tours, application processing, lease execution, move-ins, and move-outs.
• Maintain occupancy targets and execute lease-up strategies with Director.
• Implement outreach to Salisbury University students and families.
• Create annual marketing plans including digital advertising, social media, campus partnerships, events, and referrals.
• Maintain rental listings and ensure content, imagery, and pricing accuracy.
• Coordinate marketing resources such as virtual tours, floor plan materials, and signage.
• Oversee renewal campaigns, incentives, and retention events with Resident Life.
• Assist with front-desk staff training and leasing materials.
• Manage move-in/move-out communications and planning.
• Prepare student key packets and process key returns.
• Track lead sources, conversion rates, marketing ROI, and weekly leasing statistics for Director.
• Analyze competitor pricing and promotions and current leasing numbers.
• Ensure leasing practices comply with Fair Housing laws and university policies.
• Maintain resident records and move-in/move-out checklists and keys.
• Serve in on-call rotation for after-hours emergencies.
• Oversee community towing in coordination with Residence Life Coordinator.
• Serve as appeals officer for conduct decisions.
• Assist with Community Assistant staff training.

Skills

Clerical experience

Leadership & communication

Social media marketing

Occupancy analysis

Move/lift 35 pounds

Education

High school diploma or GED

Tools

Microsoft Word

Excel

Outlook

Job description

Capstone On-Campus Management (COCM) seeks an Office Assistant at University Park Apartments, Salisbury University. The role supports leasing, tours, renewal programs, and community engagement, with a focus on occupancy targets and marketing execution.

Hourly wage in the $20.00–$22.50 range with a comprehensive benefits package. This non-exempt, on-site position reports to the Director of Affiliated Housing and includes campus outreach responsibilities.