Campaigns & Content Marketing Coordinator

Sonoma State University; Sonoma (CA); On-site; USD 58,000 - 84,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Retirement (CalPERS)

Tuition waiver

Paid holidays

Job summary

Sonoma State University seeks a Marketing Coordinator to craft engaging content and coordinate integrated marketing and communications plans across departments, supporting student recruitment, retention, brand awareness and community engagement.

The role requires collaboration with leadership, faculty, staff, students and external partners, ensuring accessibility and adherence to branding while using data-informed decision making to improve performance.

Qualifications

• Equivalent to a bachelor’s degree in a related field and two years of relevant experience.
• Advanced degree in a related field may substitute for the required experience.
• Strong written and verbal communication skills with solid grammar and composition abilities.
• Bachelor’s in Business Administration/Marketing/Communications or related field preferred.
• Experience with MS Office, Google Suite, and Adobe Creative Suite is advantageous.

Responsibilities

• Create engaging content and develop integrated marketing and communications plans.
• Coordinate marketing initiatives from concept to implementation for recruitment, retention, and engagement.
• Collaborate with university leadership, faculty, staff, students, and partners to optimize campaigns.
• Ensure alignment with brand standards, accessibility, and best practices.

Skills

Written communication

Verbal communication

Team collaboration

Education

Bachelor's degree in related field

Advanced degree preferred

Tools

Microsoft Office (Word, Excel)

Google Suite

Adobe Creative Suite (Photoshop, InDesign)

Web publishing software

Demographic analysis & surveys tools

Job description

Sonoma State University seeks a Marketing Coordinator to craft engaging content and coordinate integrated marketing and communications plans across departments, supporting student recruitment, retention, brand awareness and community engagement.

The role requires collaboration with leadership, faculty, staff, students and external partners, ensuring accessibility and adherence to branding while using data-informed decision making to improve performance.