Campaign Performance Analyst: Flexible Schedule & Growth

Meijer; Grand Rapids (MI); Sur place; USD 70 000 - 95 000; Plein temps

Avantages offerts par ce poste

Weekly pay

Scheduling flexibility

Paid parental leave

Paid education assistance

Team member discount

Development programs for advancement &

Résumé du poste

Meijer is seeking a Campaign Analyst to join the Meijer Media team to measure and optimize the performance of Meijer Media campaigns. You will prepare vendor-facing campaign performance reports and analyze marketing results across channels.

Collaborate with Ad Ops, Sales, Tech, Data and Analytics CoE teams to socialize insights and promote experimentation. Strong data visualization and communication skills are required.

Qualifications

• 3-5 years of analytics and reporting experience in a publisher, ad network, Retail Media Network or ecommerce/retail company.
• Experience in a digital marketing environment, including ad servers, web analytics and bid management.
• Familiar with digital platforms and tools such as Google Marketing Platforms, Facebook Ads Manager, Adobe Analytics, TradeDesk, Pinterest.
• Ability to work directly with external partners to access data and clarify information as needed.
• Proficient in PowerPoint, Excel, and data visualization tools, e.g., Power BI.
• Strong analytical, problem-solving, and critical-thinking skills.
• Excellent communication, presentation, and interpersonal skills.
• Attention to detail, accuracy, and quality.
• Ability to work independently and collaboratively in a fast-paced environment.

Responsabilités

• Prepare campaign reports featuring effective data visualizations using data from multiple sources such as Google Analytics, Facebook Ads Manager, Power BI, etc.
• Analyze campaign performance across different channels, segments, creatives, and products.
• Identify key metrics, trends, and insights, and provide actionable recommendations to optimize media results by campaign objective.
• Adopt best practices in reporting and analysis: data integrity, test design, analysis, validation, and documentation.
• Stay updated on the latest industry developments, tools, and techniques for digital marketing and measurement.
• This job profile is not meant to be all inclusive of the responsibilities of this position; may perform other duties as assigned or required.

Connaissances

Analytics & reporting

Power BI

Excel

Google Analytics

Communication

Problem solving

Outils

Google Marketing Platforms

Facebook Ads Manager

Adobe Analytics

TradeDesk

Power BI

Description du poste

Meijer is seeking a Campaign Analyst to join the Meijer Media team to measure and optimize the performance of Meijer Media campaigns. You will prepare vendor-facing campaign performance reports and analyze marketing results across channels.

Collaborate with Ad Ops, Sales, Tech, Data and Analytics CoE teams to socialize insights and promote experimentation. Strong data visualization and communication skills are required.