Business Development Representative

Fusion Connect; Atlanta (GA); On-site; USD 45,000 - 70,000; Full time

Job summary

Fusion Connect is seeking a Business Development Representative in Atlanta to drive outbound lead generation, appointment setting, and lead qualification. You will support regional and national events, collaborate with Marketing and Sales teams, and build a robust sales pipeline with consistent activity reporting in Salesforce.

The role requires consultative selling, the ability to engage Senior Executives, and a drive to exceed monthly quotas. Prior SaaS or telecom exposure is a plus.

Qualifications

• Experience in reaching out to senior executives and managing multi-step sales processes.
• Ability to build and qualify opportunities through outbound activities.
• Proven track record of meeting or exceeding high-volume sales targets.

Responsibilities

• Generate new business opportunities to drive pipeline growth.
• Outbound prospecting to Mid to Enterprise accounts via cold calling and campaigns.
• Collaborate with Sales Operations, Marketing and Enterprise AEs to develop call strategies.

Skills

Cold calling

Lead qualification

Sales prospecting

Pipeline management

Salesforce

Relationship building

Education

Bachelor’s degree

Tools

Salesforce

LinkedIn

Job description

At Fusion Connect, we’re not just offering jobs — we’re building careers that empower, inspire, and grow with you.

If you're passionate about making an impact, collaborating with forward-thinking teams, and being part of a company that values your voice, you’re in the right place. We’re thrilled you’re exploring this opportunity with us — take a look, imagine the possibilities, and let’s shape the future of connectivity together.

Job Description Summary

The Business Development Representative will be responsible for driving lead generation, appointment setting, lead qualification, and event recruitment support to the Sales team. This position requires heavy outbound phone calling, lead qualification, consultative selling skills, and collaboration with the Marketing and Sales teams. The Business Development Representative will be expected to build a pipeline, report on qualification and call activity, and stay informed on Fusion Connect products, services, and the telecommunications competitive landscape. This position will also support and follow up on regional and national events and campaigns.

Essential Duties and Responsibilities

• (Other duties may be assigned.)Generate new business opportunities to drive pipeline growth.
• Outbound prospecting Mid to Enterprise companies via cold calling, email, and other marketing campaigns
• Work closely with Sales Operations, Marketing, and Enterprise Account Executives to develop call strategies, and messaging to drive opportunities for new business.
• Research and build new accounts (i.e. identify and qualify contacts, sending regular emails, appointment setting, developing initial interest)
• Conduct high-level conversations with Senior Executives in Target Accounts
• Achieve or exceed monthly quotas of Qualified Opportunities/Sales meetings.
• Manage, track, and report on all sales activities and results using Salesforce.com.
• Uncover prospect’s business challenges and identify relevant new business opportunities.
• Learn and maintain in-depth knowledge of Fusion products, industry trends, and competition.
• Successfully manage and overcome prospect objections.
• Provide closed-loop feedback to ensure continuous process optimization.

Knowledge, Skills and Abilities Requirements

• Knowledge of the high tech, telecommunications industry and/or an ability to learn rapidly.
• Excellent written skills and highly articulate
• Cold calling and active listening skills; ability to navigate complex organizations to identify key contact(s).
• Ability to follow a prescribed contact strategy, multi-task, prioritize, and manage time effectively.
• Proficient in using Salesforce.com, LinkedIn, and/or related platforms.
• Highly motivated, driven, and self-starting individual
• Experience in call structure and control
• In-depth appreciation for the Sales process but also creativity in driving new contacts/ opportunities.

Education and/or Experience Preferred

• Bachelor’s Degree preferred
• 2-5 years of experience in Sales Development, Lead Generation, Sales, and/or Marketing preferred (SaaS experience a plus, but not required)
• Proven track record of exceeding high-volume sales targets and experience succeeding in a goal-driven environment preferred.