Business Development Manager

Oceanwing; Seattle (WA); On-site; USD 90,000 - 150,000; Full time

Job summary

Oceanwing is seeking a high-performing Business Development Manager to source and close new opportunities aligned with our ICP. You will thrive in a modern sales environment and leverage AI assistants, CRM, email sequences, and SMS outreach to drive results.

This role requires autonomy, strategic thinking, and execution. You will own North American go-to-market activities, manage 5+ years of relevant experience, and collaborate with teams in North America and China to deliver excellence.

Qualifications

• 5+ years in retail, consulting, ecommerce, or sales/business development.

Responsibilities

• Execute against Oceanwing's North American go-to-market strategy to drive new client acquisition.

Skills

Communication skills

CRM experience

Strategic thinking

Autonomy

Cross-border experience

Education

MBA or equivalent degree

Tools

HubSpot

Salesforce

Job description

About the Role

We're seeking a high-performing Business Development Manager (BDM) who can source and close new business opportunities aligned with our ideal customer profile (ICP). The right candidate thrives in a modern sales environment and embraces tools like AI assistants, CRM/email sequences, and SMS outreach to drive results.

This is a critical sales role requiring a strong mix of autonomy, strategic thinking, and execution.

• Execute against Oceanwing's North American go-to-market strategy to drive new client acquisition.
• Source and close new business opportunities aligned with the company's ICP and category focus (Pet, Supplements, CPG).
• Maintain up-to-date knowledge of Amazon best practices, performance strategies, and competitive dynamics.
• Achieve or exceed financial and activity-based targets set by executive leadership.
• Leverage available tools and support—including email marketing, automation, and CRM systems—to drive efficiency and effectiveness.
• Understand and advocate for client needs to ensure alignment with Oceanwing's service offerings.
• Create business cases and go-to-market plans for new clients and services.
• Collaborate with cross-functional teams in North America and China to ensure delivery excellence.
• Represent Oceanwing at trade shows and industry events (up to 25% travel).
• Participate in process improvements across business development and delivery functions.
• 50 documented outreach activities per week (email, phone, LinkedIn, etc.)
• 3-5 prospect calls or capability presentations per week
• Pipeline conversions in line with financial targets

• 5+ years of experience in retail, consulting, e-commerce, or sales/business development roles
• Proven track record of meeting or exceeding revenue goals
• Familiarity with modern sales tools and CRM systems (e.g., HubSpot, Salesforce)
• Strong written and verbal communication skills
• Preferred: Experience working with or selling into Amazon-native or e-commerce-centric brands
• Proficiency with CRM automation, pipeline management, and reporting
• MBA or equivalent advanced degree
• Experience in cross-border teams or overseas business environments

Travel: Up to 25% (industry events, trade shows, client meetings)