Business Development Manager
Location: Irvine, CA area — Frequent travel throughout South Orange County
Company: Good Vibes Hospitality of South OC, Inc. dba Senior Helpers – An independently owned and operated franchise
Objective:
We're looking for a people-first business development professional who thrives on connection, strategy, and growth. TheBusiness Development Manager is a dynamic, relationship-driven leader responsible for driving revenue growth across South Orange County. This includes generating new client leads through strategic referral partnerships, increasing service hours with existing clients, and executing high-impact business development initiatives. This role blends thoughtful salesmanship, community outreach, and deep collaboration to promote our premium home care services and grow our local footprint.
Primary Responsibilities:
- Embody and reflect the core values of Good Vibes Hospitality of South OC (an independently owned and operated Senior Helpers franchise).
- Proactively develop and deepen relationships across the care continuum—hospitals, home health agencies, hospices, rehab centers, assisted living facilities, nursing homes, and community centers.
- Own the full consultative sales cycle: cold outreach, warm and hot lead follow-up, service alignment, and long-term account management.
- Build and execute strategic plans to drive referral volume, meet sales goals (+350 billable hours/ month), and expand market visibility.
- Confidently deliver engaging, informative presentations to families, healthcare professionals, and community partners.
- Track and report sales activity and business trends weekly; provide data-driven insights to leadership.
- Represent the company at conferences, networking events, and community functions to elevate brand presence and cultivate partnerships.
- Conduct Service Inquiries and Care Consultations in alignment with Senior Helpers' proven approach to personalized, compassionate care.
- Maintain accurate, organized records of sales activity via CRM systems and Microsoft Office tools.
- Collaborate closely with internal departments— operations, marketing, and administration—to ensure clients receive an exceptional onboarding experience and ongoing support.
- Ensure all outreach and business development activities comply with applicable legal, regulatory, and ethical standards in the home care industry.
Secondary Responsibilities:
- Support successful client-caregiver introductions.
- Participate in local PR campaigns and grassroots marketing efforts.
- Assist in client quality assurance communications to ensure satisfaction and service continuity.
Education & Experience Requirements:
- Bachelor's degree or equivalent combination of education and experience required.
- Minimum of 3 years in business development (hunter/farmer), ideally within home care, healthcare, or senior living industries.
- Must have a valid driver's license, current auto insurance, and reliable transportation.
Knowledge, Skills & Abilities:
- Proven track record in consultative sales, with the ability to cultivate authentic, lasting professional relationships.
- Ability to travel in the designated territory of South OC (Orange, Tustin, Santa Ana, Irvine, Newport Beach/ Coast, Corona Del Mar, Laguna Beach/ Coast, Lake Forest/ Laguna Hills/ Woods) for new business and service existing clients in other cities (Rancho Santa Margarita, Coto de Caza, Ladera Ranch, San Juan Capistrano, Laguna Niguel, Dana Point, and San Clemente) 75% of the time.
- Working knowledge of home care services preferred, including private pay models, LTCI, SCAN, CRC, and VA programs.
- Excellent communication skills—written, verbal, and public speaking—with the ability to inspire trust and action.
- Strong time management, organization, and follow-through; thrives in a self-directed work environment.
- High standards of confidentiality, sound judgment, and ethical integrity.
- Proficiency with CRM platforms, Microsoft Word/Excel, Slack, Zoom, and other business tools.
- Willingness to work evenings or weekends as needed; flexibility is key to success in this service-centered role.
- Professional presence with a collaborative spirit and a sincere desire to serve others.
Compensation & Benefits:
- Hourly Pay: $31.25/ hour - $36.05/hour. Overtime pay will be determined by starting hourly pay.
- Bonus Opportunities: Bi-weekly and monthly performance bonuses available
- Company Vehicle Access: Use of a company vehicle during the work week (or mileage reimbursement at $0.70/mile when using personal vehicle)
- Medical, Dental & Vision Insurance: Generous employer contribution
- Optional Benefits: Life Insurance, AD&D, and Short-Term Disability
- Voluntary Long-Term Disability: Offered at competitive group rates
- 401(k) Retirement Plan
- Paid Time Off: 6 Paid holidays (New Year's, Fourth of July, Memorial Day, Labor Day, Thanksgiving, and Christmas) plus 5 paid sick days
- Career Growth: Real opportunities to grow within a mission-driven, community-trusted company
Equal Opportunity Statement:
Good Vibes Hospitality of South OC, Inc. d.b.a. Senior Helpers is proud to be an Equal Opportunity Employer. We welcome and value diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, gender identity, age, veteran status, disability, or any other protected status.