Business Development Manager

Buchanan; Hackensack (NJ); On-site; USD 100,000 - 150,000; Full time

Job summary

Buchanan is seeking a Business Development Manager in New Jersey to partner with attorneys and leadership to drive growth and lead BD initiatives in a fast-paced Am Law environment.

You will manage proposals, client presentations, and market research, shaping collateral and thought leadership to elevate the firm's visibility across practices.

Qualifications

• Bachelor's degree required.
• 5+ years of marketing or business development experience, preferably within a law firm.
• Experience managing proposals, presentations, client development initiatives, and strategic marketing campaigns.
• Exceptional writing, editing, proofreading, organizational, and project management skills.
• Advanced proficiency with Microsoft Office, especially Excel and PowerPoint; CRM platforms and marketing analytics tools a plus.
• Strong interpersonal skills and ability to build trusted relationships with attorneys and leadership.
• Willingness to travel occasionally between office locations.

Responsibilities

• Execute strategic marketing and business development initiatives to support practice group growth and firm objectives.
• Partner with attorneys to develop and implement business development plans and client opportunities.
• Manage and prepare high-impact RFPs, pitches, proposals, and client presentations.
• Conduct competitive intelligence, client and industry research, and market analysis.
• Track BD activity, maintain databases and CRM data, and report on proposal success rates.
• Coordinate legal directory submissions and collaborate with PR resources.
• Develop marketing collateral and thought leadership materials.

Skills

Writing

Project management

Interpersonal skills

Marketing strategy

Education

Bachelor's degree

Tools

Excel

PowerPoint

CRM platforms

Marketing analytics tools

Job description

About the job

Our client, a highly regarded Am Law firm, is seeking a Business Development Manager to join its New Jersey office. This is an exciting opportunity to partner closely with attorneys and firm leadership to drive strategic growth initiatives, lead high-impact business development efforts, and support a nationally respected legal practice in a collaborative, fast-paced environment.

Key Responsibilities:

• Execute strategic marketing and business development initiatives to support practice group growth and achieve firm objectives.
• Partner directly with attorneys to develop and implement business development plans, identify new opportunities, and strengthen client relationships.
• Manage and prepare high-impact RFPs, pitches, proposals, and client presentations while continually enhancing marketing materials and proposal processes.
• Conduct competitive intelligence, client and industry research, and market analysis to identify trends and support strategic decision-making.
• Track business development activity, maintain experience databases and CRM data, and report on proposal success rates and market insights.
• Coordinate legal directory and ranking submissions while collaborating with internal teams and external PR resources.
• Develop compelling marketing collateral and thought leadership materials that elevate practice group visibility.

Qualifications:

• Bachelor's degree required.
• 5+ years of marketing or business development experience, preferably within a law firm.
• Proven experience managing proposals, presentations, client development initiatives, and strategic marketing campaigns.
• Exceptional writing, editing, proofreading, organizational, and project management skills.
• Advanced proficiency with Microsoft Office, particularly Excel and PowerPoint; experience with CRM platforms and marketing analytics tools is a plus.
• Strong interpersonal skills with the ability to build trusted relationships with attorneys, firm leadership, and cross-functional teams.
• Willingness to travel occasionally between office locations.