Business Development Manager

Altitude Marketing; Emmaus (PA); Hybrid; USD 80,000 - 110,000; Full time

Job summary

Altitude Marketing in Emmaus, PA, is seeking a full-time Business Development Manager in a hybrid role. You will identify new opportunities, nurture leads, and build relationships with technology-focused B2B clients.

You’ll collaborate with marketing and account teams to tailor solutions, manage a CRM pipeline, and contribute to growth plans. The role requires proactive communication, in-person collaboration at the Emmaus office, and participation in industry events or virtual meetings as

Qualifications

• Demonstrated experience in business development, sales, or account management in B2B or agency environments.
• Strong skills in lead generation, prospecting, pipeline management and relationship building.
• Ability to translate complex services into clear value propositions and client-ready presentations.
• Solid knowledge of integrated marketing concepts and demand generation.
• Excellent communication, negotiation, and presentation skills.

Responsibilities

• Identify and qualify new business opportunities and nurture leads.
• Build relationships with prospective and existing clients in technology-focused B2B markets.
• Develop outreach strategies and conduct discovery calls.
• Prepare proposals and collaborate with internal teams to align solutions with client needs.
• Maintain a robust pipeline in CRM and contribute to revenue forecasts.

Skills

Business development

Lead generation

CRM proficiency

Relationship building

Negotiation

Proposals & presentations

Education

Bachelor's degree in Business or related field

Job description

Company Description

Altitude Marketing is a data-driven, integrated B2B marketing agency serving national and global technology-focused companies in life sciences, manufacturing, and enterprise software. For more than 20 years, the agency has partnered with organizations that have complex offerings and operate in niche, regulated, or compliance-driven markets. Based in the Lehigh Valley, Pennsylvania, between New York and Philadelphia, Altitude supports clients around the world. The team delivers a full suite of services, including strategy, branding, messaging, web development, digital and content marketing, lead generation, SEO, public relations, trade shows, social media, sales enablement, advertising, marketing automation, data analytics, and channel support. Altitude emphasizes collaborative partnerships, measurable outcomes, and long-term growth for its clients.

Role Description

This full-time hybrid role for a Business Development Manager is based in Emmaus, PA, with flexibility for some work from home. The Business Development Manager will identify and qualify new business opportunities, nurture leads, and build strong relationships with prospective and existing clients in technology-oriented B2B markets. Daily responsibilities include developing outreach strategies, conducting discovery calls, preparing proposals, and collaborating closely with internal marketing and account teams to align solutions with client needs. The role also involves maintaining a robust pipeline in CRM tools, tracking performance metrics, and contributing to revenue forecasts and growth planning. This position requires proactive communication, regular in-person collaboration at the Emmaus office, and participation in industry events or virtual meetings as needed.

Qualifications

• Demonstrated experience in business development, sales, or account management in B2B or agency environments, preferably with technology-oriented or regulated industries.
• Strong skills in lead generation, prospecting, pipeline management, and relationship building using CRM and sales enablement tools.
• Ability to understand complex service offerings and translate them into clear, compelling value propositions and client-ready presentations.
• Solid knowledge of integrated marketing concepts, including digital marketing, content marketing, SEO, and demand generation, and how they support client growth.
• Excellent communication, negotiation, and presentation skills, with the ability to collaborate effectively across strategy, creative, and technical teams.
• Proven organizational and time-management abilities, including prioritizing multiple opportunities and meeting deadlines in a fast-paced environment.
• Bachelor’s degree in Business, Marketing, Communications, or a related field, or equivalent combination of education and experience.
• Comfort working in a hybrid model, with capacity to commute to Emmaus, PA regularly and engage with clients and colleagues both in person and virtually.