Broadcast Sales Leader: Strategy & Growth

hubbardbroadcasting; Farmington (NM); On-site; USD 85,000 - 110,000; Full time

Job summary

Hubbard Broadcasting is seeking a senior sales leader to drive revenue across traditional and digital channels. You will build and guide a high-performing sales team, work with management to set budgets, and develop programs to maximize client revenue.

Travel to multiple markets will be required, and you will collaborate with station leadership on strategic initiatives. The role requires proven broadcast sales experience, strong leadership, and a track record of achieving revenue goals through

Qualifications

• Minimum of 4 years sales experience with at least 4 years sales management experience in a broadcast environment.
• Ability to work with management to set budgets and meet revenue goals through a coordinated sales effort.
• Ability to develop systems to monitor and evaluate progress.
• Ability to coach and supervise staff, including organizing, delegating, training and motivating others.
• Knowledge and success with NTR and vendor programs.
• Ability to adjust sales strategies to stay viable in a changing market.
• Knowledge of marketing research for direct selling and ability to train others.
• Must be goal-oriented with a focus on business performance.
• Project image with dress and demeanor.
• Reliable transportation and a valid driver's license; ability to travel.
• Ability to travel to various locations.

Responsibilities

• Develop short and long-term sales strategies to ensure client services and maximum revenue.
• Monitor and modify sales strategies to stay viable in changing marketplace.
• Lead, train, cross-train and motivate sales and support staff.
• Organize sales department and develop procedures, including contracts, commissions, pricing, and inventory.
• Develop creative promotions and programs to maximize revenue.
• Establish annual sales goals for team with quarterly benchmarks.
• Manage major sales presentations and client relationships to aid close.
• Provide ongoing flow of station and community information to AE's, sales reps, and national agencies.
• Input to VP/GM regarding programming decisions related to sales performance.
• Collaborate with KOB leadership on initiatives.
• Travel to Roswell and Farmington regularly and to Albuquerque as needed.

Skills

Sales leadership

Staff development

Budgeting

Market analysis

Vendor programs

Travel readiness

Education

Bachelor's degree in Business

Job description

Hubbard Broadcasting is seeking a senior sales leader to drive revenue across traditional and digital channels. You will build and guide a high-performing sales team, work with management to set budgets, and develop programs to maximize client revenue.

Travel to multiple markets will be required, and you will collaborate with station leadership on strategic initiatives. The role requires proven broadcast sales experience, strong leadership, and a track record of achieving revenue goals through