Brand Voice Architect — Contract

Bobbie; United States; Sur place; USD 110 000 - 150 000; Plein temps

Avantages offerts par ce poste

Generous time off

Parental leave and return-to-work flex

Summer Fridays

Breast milk shipping coverage

Résumé du poste

Bobbie is seeking a Brand Copy Manager for a 4–5 month contract to cover maternity leave, stepping in quickly to own Bobbie’s brand voice and lead our writers from day one.

You will develop and manage a messaging ecosystem, refine the brand style guide, write and edit across video, email, packaging, and campaigns, and collaborate with marketing, creative, and product teams to keep Bobbie's voice distinct and consistent.

Qualifications

• 10+ years of brand copywriting experience (CPG, eCommerce, startup preferred).
• Portfolio of brand, product, or social campaigns with end-to-end writing including video scripts.
• Strong editorial and proofreading skills with attention to detail.
• Experience building and managing a brand style guide and ensuring messaging consistency.

Responsabilités

• Lead messaging strategy across marketing and creative, maintaining and enforcing a brand copy style guide.
• Own and refine Bobbie’s brand voice across channels and audiences.
• Write and edit copy for video, paid, email, platform, packaging, campaigns, and more.
• Script video content and collaborate with video editors and animators.
• Collaborate cross-functionally with marketing, creative, and product teams to align messaging with brand strategy.
• Ensure stakeholders are informed and aligned on messaging priorities and frameworks.

Description du poste

Bobbie is seeking a Brand Copy Manager for a 4–5 month contract to cover maternity leave, stepping in quickly to own Bobbie’s brand voice and lead our writers from day one.

You will develop and manage a messaging ecosystem, refine the brand style guide, write and edit across video, email, packaging, and campaigns, and collaborate with marketing, creative, and product teams to keep Bobbie's voice distinct and consistent.